Pricer wins LSA 2015 Innovation Trophy in the « Store Equipment » category
Pricer, the electronic shelf label systems and shelf-edge digital solutions leader has been awarded by the French number 1 retail magazine, LSA, for its new software-hardware solutions.In January 2015, Pricer has launched during the New York National Retail Federation tradeshow its new range of digital solutions grouped in 6 categories: 1. In Store Navigation: Guiding the shopper and optimizing its shopping route. 2. Flash alert: indicating by flash, for example, to customers, products on promotion or to employees, out of stock products. 3. Geofencing: virtual areas in the store