From strength to strength!
Viessmann debuts new display cabinet range to the UK market at the Caffe Culture Show
The much increased product portfolio of leading European refrigeration solutions supplier Viessmann will make its UK debut later this month when the company rolls out its newly acquired range of display cabinets at the Caffe Culture Show at Olympia (13-14 May) on stand G35.
The company’s existing world-wide reputation for high quality cold rooms, refrigeration cells and units, accessories and services was recently extended and enhanced when it acquired the Finland-based Norpe Group and its expertise in the remote and plug-in refrigeration cabinet sector.
Headlining the stand at Caffe Culture this year will be the new range of AIDA, Deli and Visio cabinets, which was added to the product portfolio when the company acquired Norpe in 2013.
AIDA is a family of energy efficient eco-friendly cabinets that users can mix and match to meet any retail situation, while the Deli range includes the new 175 backloader with its big volume and wide display frontage to increase sales of ready-to-eat meals, sandwiches and drinks. The Visio is a unique three/four-sided glass construction making it striking in appearance while improving store security and visibility.
Steve Steadman, Viessmann’s sales and marketing director for the UK, explained the company’s presence at the Caffe Culture Show is a vital first step in cementing the Viessmann brand in the minds of both current and potential UK buyers of cabinets.
“UK buyers will be familiar with these top quality products as refrigeration solutions for a whole host of chilled retail scenarios but not necessarily under the Viessmann brand, and we are very keen to bring the two together at key shows like Caffe Culture.”
“Come and see us on stand G35 at Caffe Culture now that we are the UK’s one-stop shop for retail refrigeration solutions,” Steadman added.
About Viessmann
Viessmann is one of Europe's leading manufacturers of innovative refrigeration solutions, including remote and plug-in refrigeration cabinets, lamella products, power packs, cold rooms, refrigeration cells and units as well as accessories and services for pre- and post-installation. It has production plants in Germany and Finland. Local sales organisations offer customers expert consultation and a comprehensive range of refrigeration technology products and services.
The Viessmann Group is one of the leading international manufacturers of heating, cooling and climate control technology. Founded in 1917, the family business maintains a staff of approximately 11,500 employees and generates 2.2 billion Euro in annual group turnover. The Group has 27 production divisions in 11 countries and subsidiaries and representations in 74 countries and 120 sales offices around the world.
www.viessmann.com / www.vkag.com
Follow us on Twitter: @ViessmannCoolUK
Press Enquiries
Beth Osborne, Propel Technology, Unit 4, Manor Farm Offices, Northend Road, Fenny Compton, Warwickshire, CV47 2YY. +44 (0)1295 770645. Beth@propel-technology.com
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