Not just for F1: Cruden to highlight its complete package of simulator development services at Autosport International.

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Positioned to help teams not only in Formula 1, Cruden provides full-motion simulator systems, software and vehicle model integration, content and tracks and consultancy. 

Cruden, the world’s leading professional motion simulation company, is responding to the growth of motorsport simulators by emphasizing its complete, in-house developed product and service approach at the Autosport International show (January 10-13, 2013; NEC, Birmingham, UK; stand 6670). 

In addition to designing and manufacturing customised full-motion simulator systems, the company also provides vehicle models and customer vehicle model integration and the services of its Content & Design Studio which makes all the content for the simulated environment such as tracks, cars and scenery. Furthermore, it offers ongoing consultancy support through dedicated, expert project managers, which allows teams to easily commence a simulator programme alongside existing sporting and engineering programmes.

“As the simulator market grows, adoption is widening rapidly to include race teams outside of Formula 1, which we have served for many years. Additionally, the potential for simulators to support vehicle development programmes, as opposed to just circuit familiarisation, is now becoming more widely recognised. We are dealing with race teams that need more from their simulator supplier than just the simulator hardware. They need the kind of expertise and services that would be found in a well-funded Formula 1 team, and which Cruden can easily provide,” says Frank Kalff, Cruden commercial director.

“Most leading teams, whether in sports car, NASCAR, GT or touring car racing are to some degree aware that they need access to a simulator, and not just for driver training.

“Our customers tell us that the losses from being without a simulator for trackside support over a race weekend can be counted in tenths of a second. Having led so many customers through the process at the highest level of motorsport, we can help save time for new teams so they get up and running quickly. We can explain all the key issues such as how to interface their existing modelling software with a simulator and how to plan a simulator development programmes,” concludes Kalff.

Cruden will be offering guests at Autosport International the chance to drive a Hexatech Formula Style simulator.

Press Enquiries
Claire Dumbreck, Propel Technology, Bloxham Mill, Barford Road, Bloxham, Banbury, Oxfordshire, UK, OX15 4FF. 44 (0)1295 724130 / 44 (0) 7768 773857. claire@propel-technology.com

About Cruden

Cruden is the world’s leading designer and manufacturer of professional, interactive, motion-based racing simulators. The company develops the most high tech, realistic and accurate professional equipment for the top levels of international motorsport, including Formula One, as well as vehicle manufacturers and their suppliers. The same package is then made available to the global attractions market and to private individuals to create a motorsport experience which simply does not compare with ‘games’ machines on the market. Cruden’s heritage is in the development of professional simulators for the aerospace, marine and automotive industries. Originating from Fokker Aircraft Company, the company was FCS Racing Simulation before becoming Cruden in 2006.

www.cruden.com

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