AFFORDABILITY, MOBILITY AND CONNECTIVITY DRIVE NEW RCA PRODUCT INTRODUCTIONS AT 2012 CEA LINE SHOWS
New LED HDTV Technology Brings Bright, Efficient Screens to Mass Market
New York – June 26, 2012 – RCA is bringing LED TV technology to the mass market with new innovations expected to dramatically improve affordability and availability of flat-panel LED-backlit HDTV products. Introduced at the CEA Line Shows this week in New York, the new line of RCA LED televisions joins other RCA product innovations to enhance wireless streaming in the home, expand Mobile Digital TV to more consumers, and offer business owners an efficient way to manage telephone communications through IP networks instead of conventional phone lines.
Affordability: New LED Technology at LCD Prices
A new lineup of LED RCA televisions will soon join the successful line of standard LCD and current LED-backlit models now available nationwide at popular retailers. The new RCA LED models, starting with a 32-inch (model LED32B30RQ), feature a single super-bright array of LED backlighting that is designed to fully light the entire panel without the need for edge lighting or other more complex and expensive systems. The result will be a more affordable line of LED-backlit models with a stunning picture quality that will soon reach retail stores, with the 32-inch RCA LED model expected carry a $299 suggested retail price upon introduction in a few weeks. Additional screen sizes of new RCA LED models are planned later this year, after the initial 32-inch introduction.
New this spring for RCA big-screen Television is a 55” edge-lit LED HDTV (model LED55B55R120Q, suggested retail price $999), which is now available online. Also currently available online and in mass merchant and electronics stores is the RCA 46-inch LCD (model 46LA45RQ, suggested retail price $539), one of the industry's best selling 46-inch LCD models both in terms of units and dollar sales so far this year.
TV/DVD Combos for your other viewing rooms
The DVD library in the average American home includes some 114 standard-definition DVD discs according to NPD Group, and the latest RCA TV/DVD combos are a great way to take advantage of those movies and TV shows in addition to whatever pay-TV services are piped to kids’ bedrooms, kitchens, and other rooms. Three new RCA TV/DVD Combos now available from mass market and electronics retailers include:
--A 22-inch LED backlit full HD (model LED22B45RQD, suggested retail price $229);
--A 26-inch LCD (model 26LB30RQD, suggested retail price $279); and,
--A 32-inch LCD (model 32LB30RQD, suggested retail price $329.)
Mobility: Small Screen RCA Smart Mobile TV
Coming in the fall is the sleek RCA Smart Mobile TV (model DMT570D.) Designed to receive the latest Mobile DTV broadcasts from more than 120 local TV broadcasters now “on the air” with Mobile DTV signals, the new RCA Smart Mobile TV features a 7-inch resistive multi-touch screen in a compact, foldable design.
Equipped with dual tuners for reception of both standard ATSC digital and mobile digital TV broadcasts, the RCA Smart Mobile TV is an Android-based product that offers Internet connectivity (in addition to broadcast TV reception) for access to a bevy of convenient built-in applications for mobile viewers.
The RCA Smart Mobile TV will enable viewers to watch live broadcast programming on-the-go in dozens of markets throughout the U.S. The portable RCA Smart Mobile TV will carry a $249 suggested retail price and is expected in stores this fall.
Connectivity: Streaming is the Future of your Home
After the successful launch of the stereo, four-speaker 30’’ RCA Wi-Fi Streaming Sound Bar (model RTS736W, suggested retail price $99), RCA is planning to release a larger 37’’ version with wireless surround sound speakers in October (model RTS739SWH, suggested retail price $249.)
The RCA Streaming Sound Bar series combines multichannel audio capability and wireless surround sound speakers with built-in electronics for wireless delivery of content from Internet sources such as Netflix, Vudu, Hulu+, YouTube and Pandora.
Better iPad Sound Goes Where You Go
Now available at mass merchants, the RCA Mobile Sound System for iPad (model RPD663) is ideal for expanding the usefulness of an iPad, whether on a kitchen countertop or in the backseat of a car.
The RCA Mobile Sound System for iPad comes with wireless I/R Link headphones and delivers stereo sound in a compact speaker system. With a suggested retail price of $99, the RCA Mobile Sound System includes home and car power adapters as well as the car headset mounting kit to make this a perfect accessory for the Apple iPad.
Business Telephones for Growing Companies
As business communications evolve, RCA business telephones are changing to reflect the different ways that businesses are using phone systems to realize cost savings. Voice Over Internet Protocol (VoIP) services are becoming more commonplace in businesses, and RCA is entering the VoIP market with products aimed at small to medium-sized firms such as law and doctor offices that need multiple lines.
With a touchscreen interface in an Android-powered business phone, the flagship RCA IP150 desk telephone (suggested retail price $ 449) can manage up to six phone lines and features a 7-inch capacitive touchscreen display. The IP150 tablet phone also includes access an App store for downloadable Android Apps and phonebook syncing with Microsoft Outlook and Google Contacts.
Also new in the IP-based RCA business communications product line are the are the three-line RCA IP120 (suggested retail price $ 149) and the two-line RCA IP110 (suggested retail price $ 139.)
All three models feature HD voice, a full-duplex speakerphone with volume control, customizable VIP ringtones and a visual ringer, and each will be available from leading IP service providers and telecom equipment distributors this fall.
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For more information, contact:
Dave Arland
Arland Communications, Dave@arlandcom.com
Blake Lofgren
Arland Communications, Blake@arlandcom.com
About RCA: RCA is one of the most recognized names in the electronics industry, delivering innovative and reliable technology that has been entertaining families for over 90 years. Consumers throughout the world depend on the RCA brand to provide products and services that feature the latest technology and design, are easy to use, and deliver the highest value and longevity. It's no wonder why generations of families continue to rely on the RCA brand for their home entertainment and lifestyle. RCA is a global trademark administered by RCA Trademark Management SAS of Technicolor SA.
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