ReadSoft continues its growth by establishing a subsidiary in South Africa
ReadSoft is, in line with its strategy to establish a local presence in important markets and to focus on nurturing our customers’ business needs, starting up a new subsidiary in Johannesburg, South Africa. The new subsidiary will operate under and report into the region EMEA. With this new addition, ReadSoft now has operations on six continents and in 17 countries.
Previously, ReadSoft’s partners and resellers have very successfully represented the company on the African market. With an existing portfolio of customers in the region and with a growing number of partners and international customers in the area, ReadSoft has found it important to be able to serve both existing and potential customers in a timely and efficient manner. This focus on the South African market and the African market in general will increase the opportunities to close more and larger deals in the region and ReadSoft expects solid growth in this market.
The new subsidiary will be led by Mr Robin Beetge, previously Oracle Business Manager with ReadSoft UK. Mr Beetge was born in South Africa and has vast industry experience in the region as well as a solid ReadSoft background from almost seven years with ReadSoft. He is now the Managing Director of ReadSoft South Africa and will focus the efforts on increasing the customer base, the partner network and supporting existing customers in the region.
“ReadSoft already has many successful customers in the region including ABB and Arcelor Mittal, and automates a number of central and provincial government shared services functions. From Census projects to Accounts Payable solutions, Africa has become more and more important to us over the years,” says Per Åkerberg, President and CEO of ReadSoft. “South Africa is one of the leading emerging economies in the world and a member of BRICS and our local presence will put extra focus on our products, solutions and services in this market and we can also give our customers and partners better first hand support,” finishes Per Åkerberg.
After opening the office in South Africa, ReadSoft now has operations on six continents and in the following seventeen countries: Sweden, Norway, Denmark, Netherland, Germany, Poland, Finland, France, Spain, Switzerland, UK, US, South Africa, Chile, Brazil, Malaysia and Australia.
This is information of the type that ReadSoft AB (publ) is obligated to disclose in accordance with the Swedish Securities Markets Act and/or the Financial Instruments Trading Act. The information was submitted for publication on June 7, 2012 at 13:00 CET.
For additional information, please contact:
ReadSoft AB
Johan Holmqvist, Vice President, Corporate Communications
Phone: +46 708 37 66 77
Email: johan.holmqvist@readsoft.com
ReadSoft South Africa
Robin Beetge, Managing Director
Phone: +27 (011) 5753485
Cell: +27 (0) 825617342
Email: robin.beetge@readsoft.com
About ReadSoft
ReadSoft is a leading global provider of software solutions for Document Process Automation. ReadSoft’s software enables companies to automate document processes such as accounts payable processing, document capture, document sorting, and order to cash. ReadSoft is by far the world’s number one choice for automated invoice processing, especially into business systems from SAP and Oracle. Since the start in 1991, ReadSoft has grown to a worldwide group with operations in 17 countries on six continents and a network of local and global partners. The head office is located in Helsingborg, Sweden, and the ReadSoft share is traded on the NASDAQ OMX Stockholm's Small Cap list. For more information about ReadSoft, please visit www.readsoft.com.
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