US: Hearing aids and audiology device market to hit $8 billion by 2018 says report
According to the report ‘U.S. Market for Hearing Aids and Audiology Devices & Audiologist Survey 2012’ forty million people in the US are experiencing some degree of hearing loss, however only a minor portion of this population is currently purchasing hearing aids for treatment. Therefore this market remains at only a fraction of its potential size. The best-performing devices are also the highest in price, although over time technology eventually filters down