Müller® thinks truck media is Wünderful Stuff™
Müller Dairy has become the latest brand to take advantage of the growing advertising format that is Truck Media.As part of Müller Dairy’s latest “Wünderful Stuff” advertising campaign which uses TV, Outdoor, Cinema, Press, Digital & Social Media, Müller is wrapping trailers with three different creatives featuring characters starring in the campaign. The 150 branded trucks will deliver in excess of 700million impacts during the six month campaign. Arranged directly with Müller Dairy’s Logistics partner, the campaign is fitted to the sides of the