JIMI HENDRIX PHOTOGRAPHY TRIBUTE AT SAN FRANCISCO ART EXCHANGE, SEPTEMBER 2010

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A visual tribute marking the 40th anniversary of the death of a revered giant in rock history

SAN FRANCISCO - Forty years after Jimi Hendrix died on September 18, 1970, the musical genius is still touching lives across the globe.  Celebrate Hendrix’s success by viewing Can You See Me? – A Life through the Lens at the San Francisco Art Exchange from September 25 through October 26.  Curated by and produced in association with Raj Prem, Can You See Me? features some never-before-seen photos of Hendrix in the 40-photo exhibition.  Photographers include Ed Caraeff, Karl Ferris, Bruce Fleming, Eddie Kramer, Elliott Landy, Barry Levine, David Magnus, Gered Mankowitz, David Montgomery, David Redfern, Jerry Schatzberg, Dominique Tarle, and Baron Wolman.

            Northern California natives will feel at home with photos of Hendrix at the 1967 Monterey Pop Festival; the festival that jump-started his fame in the US.  San Francisco Art Exchange is honored to present a glimpse of Hendrix’s short but powerful life in this exhibition of both iconic and private images.

            An opening night reception will be held on Saturday, September 25 from 7:00 – 10:00pm at San Francisco Art Exchange, 458 Geary Street. E-mail info@sfae.com or call 1-800-344-9633 to attend.

            “Jimi was larger than life when he was still with us – he certainly was to both fans and fellow musicians,” said San Francisco Art Exchange co-owner Theron Kabrich.  “Hendrix’s guitar was, like a singer’s vocal chords, more a path for emotional expression than an object to be laid down or picked up.  His passion for musical adventure and technical brilliance makes him even more iconic now.  Because his never-to-be-fulfilled promise of continued discovery was cut short in 1970, our love and fascination of him and his artistry will forever be bitter sweet.”

            Visit San Francisco Art Exchange any day of the week, September 25 through October 26 to honor Hendrix, whose music is just as alive now as it was 40 years ago.  View photos from the exhibit here.

            San Francisco Art Exchange has been the world’s leading dealer of popular icon art and photography since 1983.  It is the home of pin-up artist Alberto Vargas’ collection of drawings and paintings.  SFAE has developed relationships with legendary artists, photographers and celebrities around the world and has represented the art of Ronnie Wood, Rolling Stones guitarist since 1987.  In addition to imagery of and by well-known personalities, SFAE has also enjoyed long relationships with famed album cover artists Storm Thorgerson (Pink Floyd, Led Zeppelin), Roger Dean (Yes, Asia), and Stanley Mouse (Grateful Dead).  All images can be viewed in the gallery located in Union Square at 458 Geary Street between Mason and Taylor, and online at www.sfae.com.  Gallery Hours: Mon-Wed 10:00 a.m. – 6:00 p.m., Thu-Sat 10:00 a.m. – 9:00 p.m., Sun 10:00 a.m. – 5:00 p.m.

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Press inquiries contact Nikki Sulon, nsulon@sfae.com

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