Digital Agency Gives Websites Fresh Insight Into Online Performance and Google Updates

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SAYU provides access to visibility reports for website owners

Stockton-on-Tees, UK (10 July, 2012) – A UK digital agency has today allowed access to a new reporting tool and data that enables website owners to gain an insight into how visible a site and brand is on the Internet.

North East based SAYU has released this tool to help website owners understand how their websites perform in Google; which is by far the most dominant search engine in the UK with over 90% share of the UK search market.

Users can access SAYU Insights via the web (www.sayu.co.uk/insights) and produce a report for their sector that will reveal how their site is performing in comparison to top competitors in terms of overall keyword positions.

The reports use a representative sample of keywords and show a reflection of a website’s overall performance; revealing the gaps that exist between a website and the most dominant competitors within a sector.

Director at Sayu, Tony Marshall, commented “We gather masses of data on a daily basis and our team of developers and statisticians collate and analyse this data into meaningful reports to support our client work.”

“We have developed our own in-house tools and capabilities to process such large volumes of useful data and believe that other website owners will find this information extremely useful in their own projects; understanding how visible their site and brand is to potential customers.”

SAYU has also recently launched www.sayulabs.co.uk to publish their latest findings in the wake of changes to the Google ranking algorithm. These changes have caused many websites to fall in position in Google’s search pages; which is having a significant affect on many businesses.

Sayu Labs collects information from millions of pages and was able to in the recent findings, using sound statistical techniques, offer guidance as to the main factors which have led to drops in positions for websites.

About Sayu
Sayu was established in 2005 and is a privately owned company delivering a wide range of digital services, including web development and direct response search engine marketing for a broad client base throughout the UK.

Google Market Share
May 2012 Google reported to hold a 90% market share by Hitwise: http://www.hitwise.com/uk/press-centre/press-releases/visits-to-search-engines-increase/

Contact:
Chris O’Rourke
01642 664569
press@sayu.co.uk

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