Continued efficiency enhancements and growth top agenda
Today, SCA is hosting the Capital Markets Day in Stockholm. The strategy of recent years of focusing on costs, cash flow, capital efficiency and innovation remains firmly in place. Increased growth was added to the Group’s strategic agenda in 2010.“SCA has implemented key efficiency-enhancement measures and boosted the pace of its new product launches. We have managed to grow both in mature and emerging markets. Our global TENA and Tork brands, which each generate more than EUR 1 billion in annual sales, have strengthened their market shares. To capitalise on the growth opportunities in the