Mamma Mia! Italian “Tomato Preserves” and “Blood Orange Juice” to be featured at Summer Fancy Food 2022 between 12-14 June in New York
Fresh Up Your Life, a healthy fruit and vegetable initiative promoted by one of Italy’s leading producers with the support of the European Union, to display a variety of low-cost, high quality products at the most important exhibition of the sector.
Cirio and Oranfrizer will attend the event. The program also includes Apofruit Italia, Cico-Mazzoni, Lagnasco Group, Origine, Unacoa.
New York, 12 June 2022 – “Fresh Up Your Life”, the fruit and vegetable project promoted by CSO Italy and funded by the European Union returns to the USA with a focus on sustainability, nutrition, and clear supply chain. The major Italian producers Cirio and Oranfrizer will showcase their flagship products— tomato preserves and blood orange juice—at the Summer Fancy Food Fair June 12-14 in New York City.
The following Italian companies will also join the program: Apofruit Italia, Cico-Mazzoni, Cirio, Lagnasco Group, Oranfrizer, Origine, Unacoa.
Cirio will be present at the fair at level 3, stand 2823, bringing the best of Italian tomato preserves. "Francesco Cirio has been the pioneer of this sector and since 1856 our company has proudly committed itself to perpetuating this legacy of quality, both in Italy and abroad," says Massimo Gaspari, Head of Cirio USA.
Based in Sicily since 1962, and an integral part of the group Unifrutti, Oranfrizer is the leading Italian cultivator, distributor and manufacturer of citrus fruits and 100 percent not from concentrate juice. For Summer Fancy Food 2002, the blood orange, blonde orange, mandarins, pomegranates grown and processed in Italy will be showcased. "We will continue to enhance our Italian production in line with current international trends. We expect a growth in exports of fresh and squeezed blood oranges, thanks to the European project, Fresh Up Your Life," said Nello Alba, CEO Oranfrizer. "We continue to focus on new markets with particular interested toward the food service channel in the USA"
The object of Fresh Up Your Life is providing buyers, sellers, and foodies nutritious fruit and vegetables at the base of a healthy lifestyle. In particular, the activities aimed at two targets: B2C, in particular millennials residing in California, Florida and New York and of Western expats inthe United Arab Emirates, and; B2B, especially traders in the two countries.
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Peter Tulupman Renato Pagani