Cool Milk to Bike 100 Miles for Children's Hospice
News Release
13th May 2013
Ten colleagues from Cool Milk will be cycling from Lincoln to Chapel St Leonards next month to raise vital funds for a local children’s hospice.
On 6th June the Cool Milk team will cycle 100 miles in total as part of the Lincolnshire Castle2Coast2Castle challenge.
They are hoping to reach their target of £2,500 for St Andrew’s Children’s Hospice in Grimsby which provides care for children with life-limiting illnesses and their families throughout Lincolnshire, Hull and East Yorkshire.
Event Co-ordinator for St Andrew’s Children’s Hospice Angela Greenfield, said: “I would like to send a huge thank from everyone at St Andrew’s to the Cool Milk team for undertaking this challenge on our behalf and to wish them good luck with the ride.
“All care is completely free of charge to the families who need it, but keeping the hospice open currently costs around £1.5 million per year. With less than 3% of the amount needed coming from Government funding we are almost totally reliant upon donations and fundraising to enable us to continue providing this vital service for our patients and their families.”
Sarah Eddy, Sales Manager, explained why the hospice is Cool Milk’s charity of choice: “All the staff at Cool Milk voted for the charity that they’d like to see the business support this year and the winner was St Andrews Children’s Hospice.
“We think it’s a great cause, as they provide incredible care and support for local children and their families when they need it most.”
Sales Director Mike Cassidy hopes this year‘s ride will be as successful as previous ones: “We’ve taken part in this event for the past three years. Last year we faced hail, thunder, lightning and flash floods, but we still managed to complete it!
“This year we have had more training, better bikes and tyres and better preparation by all the team to ensure 100% completion whilst enjoying the day.”
The C2C2C annual cycling event sees teams of people from all over the county, and the UK, coming together to make the journey on behalf of their chosen charities.
Claire Grieves, one of the organisers of the C2C2C2013 event, said that she’s confident this year’s event will be just as successful as last year.
“As organisers of the event, we are delighted that the ride gets so many local businesses away from their desks and out on their bikes, raising money for such worthy causes,” explained Claire.
“This is despite many never having ridden the 100-mile distance before. It is also positive to attract continued and growing support; many riders have signed up again as they enjoyed the day so much.”
To sponsor the Cool Milk team, visit justgiving.com/teams/coolmilkc2c2c13 or keep up with their progress by following @CoolMilkCastle2 on Twitter.
ENDS
Notes to editors:
School milk
- In the UK every child under the age of five in a day care or early years setting for two or more hours a day is entitled to a free 189ml serving of milk. Children over the age of five in primary education are entitled to subsidised milk.
- Milk is a great source of nearly every vitamin and mineral of nutritional importance to humans, especially for children of a young age.
- For the top ten reasons to drink school milk go to www.coolmilk.com/whyschoolmilk
Cool Milk
- Cool Milk is one of the UK’s leading school milk suppliers and works in partnership with local authorities nationwide, serving thousands of children with fresh milk daily.
- Its aim is to provide every child in early years and primary education with the opportunity to drink fresh milk every day.
- The Cool Milk scheme is administration-friendly and cost-free and is designed to make providing school milk quick and simple for schools and nurseries.
Kate Strawson
Shooting Star PR
01522 528540
kate@shootingstar-pr.co.uk
www.shootingstar-pr.co.uk
t: @KateStrawson
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