FIRST LOOK AT NEW BMW 6 SERIES CONVERTIBLE
News release
1st March 2011
Discerning drivers in the luxury car market can look forward to the launch of the new BMW 6 Series Convertible later this month.
This latest addition to the BMW range will be officially unveiled at Astle BMW in Grimsby and Scunthorpe on 26th March and boasts the most efficient engines, most advanced chassis technology and most innovative comfort, infotainment and safety features in its segment.
Dealer Principal at Astle BMW in Grimsby Paul Wooding said: “We’re really excited about the launch of such an impressive vehicle. The engine has extraordinary efficiency for a model in its class with an average fuel consumption of 10.7 litres per 100 kilometres.
“Miles per gallon is an important selling point for any car in the current climate with record rises in fuel prices and motorists looking for ways to combat the rising prices at the pumps.
“As well as the efficiency of the engines an extensive range of BMW EfficientDynamic technologies also contribute to reducing fuel consumption and emissions. These include Brake Energy Regeneration, Electric Power Steering (EPS), the need-based operation of ancillary components, intelligent lightweight construction and low-rolling-resistance tyres.”
General Sales Manager at Astle BMW in Scunthorpe Andrew Linton added: “The new BMW 640i Convertible is also equipped with automatic active air flap control and the Auto Start-Stop function so when the driver draws to a standstill at a junction or in a traffic jam the engine automatically switches off.
“As soon as the driver releases the brake pedal, the engine starts up again. If the driver is using the Auto Hold function, the engine is restarted when the accelerator is depressed.”
The BMW 650i Convertible completes the sprint from 0 to 62mph in 5.0 seconds and has a top speed of 155 mph.
Furthermore it is the only car in its segment to be available with a Head-Up Display which allows drivers to keep their eyes on the road by projecting current speed or navigation instructions onto the windscreen and within the driver’s field of vision.
The selection of optional driver assistance systems includes a rear-view camera, Surround View, BMW Night Vision with pedestrian recognition and BMW Parking Assistant.
The new BMW 6 Series Convertible again comes with an electrically powered soft-top roof which can be opened and closed automatically using either a button on the centre console or by using the remote control button on the car key.
Opening the roof takes 19 seconds, the closing process 24 seconds. Both operations can be activated while on the move at speeds of up to 25 mph.
The car will be available in the eight-cylinder powerplant in the BMW 650i Convertible which produces 300 kW/407 hp and an exclusive variant of the six-cylinder in-line engine with BMW TwinPower Turbo, direct injection and Valvetronic – generating 235 kW/320 hp – has been developed for the BMW 640i Convertible.
The car comes as standard with Drive Dynamic Control, which allows drivers to choose their own suspension settings, while the Adaptive Drive system is available as an option with electrically controlled dampers and roll stabilisation.
For those looking for a more affordable luxury car, the BMW 1 Series Coupe and Convertible models are also launching on the 26th March 2011.
For more information please contact Astle BMW in Scunthorpe 01724 281300 on or Astle BMW in Grimsby on 01472 276666.
For more information about this news release, or to request an interview, contact:
01522 528540
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