Freshtime Appoints Malcolm Read as New Head of Technical
News release
12th February 2014
Leading snack salad and vegetable specialist Freshtime UK has appointed Malcolm Read as Head of Technical to support its ambitious plans for growth.
Malcolm brings with him more than 20 years’ experience working in a technical role for firms including Northern Foods, Bakkavor, Kerry Foods and Fresh and Easy in California.
As Head of Technical at Freshtime he will take overall responsibility for all technical aspects of production at the Lincolnshire-based firm, including the quality of raw materials, transportation and food safety.
“I’m extremely pleased that we’ve been able to bring Malcolm to Freshtime,” said Mark Newton, who took over as Managing Director of the company in October last year.
“Food safety is absolutely critical for our business and Malcolm’s experience and expertise will be vital in helping Freshtime to move to the next level.
“Overseeing quality and safety from the field where the crop is grown to the fridge is an enormously important job.
“We’ve brought Malcolm in because food safety and food quality are things that we will never compromise on. It’s at the heart of our DNA as a food business.”
Malcolm Read added. “I’m delighted to be here and relishing the challenge – and fresh produce always presents plenty of challenges!
“My new role at Freshtime will allow me more responsibility and I’m looking forward to realising Mark Newton’s vision of what we can achieve in the future and how we can grow.”
Freshtime UK Ltd is a leading supplier of chilled, value added, ready-to-eat salads, snacks, prepared vegetables and sandwich fillers to leading multiple retailers and food service operators.
The business produces over 170 different product lines, from stir fry vegetables to couscous and pasta salads, deli fillers, soups and dips at its base in Boston, Lincolnshire.
Notes to editors:
- Freshtime employs 350 people and was created in 1993 by farmer co-operative ELGRO (East Lincolnshire Growers). In 2000 there was a management-led buy-out.
- In recent years more than £14 million has been invested in Freshtime’s purpose-built 82,500 square feet site in Boston to develop the firm’s production capabilities.
- Freshtime was included in The Grocer’s Fast 50 list of growing food businesses in November 2012 and 2013.
- For more information visit www.freshtime.co.uk
Jez Ashberry
Shooting Star PR
01522 528540
jez@shootingstar-pr.co.uk
www.shootingstar-pr.co.uk
t: @jezashberry
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