New Manager for Shooting Star PR

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Press release

12th April 2012

A leading public relations agency has drafted in a new manager to cope with demand after taking on eight new clients in just six months.

Former Lincolnshire Echo senior reporter Cerri Delaney has been taken on by Lincoln-based Shooting Star PR to work as an account manager for the expanding firm.

Major clients now using the agency, which was launched in 2006, include Bishop Grosseteste University College Lincoln, civil engineers Waldeck and glass packaging company Beatson Clark.

Cerri will be responsible for her own bank of clients, developing PR campaigns, writing and distributing news items, handling and managing media enquiries, managing social media and building strong relationships with national, trade and regional media including online, broadcast and print.

Cerri, 30, said: “This new job is an exciting step in my career and one I am already getting my teeth into. I’m fortunate to have received a good grounding in journalism from the Lincolnshire Echo, which I believe is a key skill for people working in public relations. That experience means I’m confident about helping this growing firm realise its potential.”

Cerri came to Lincoln in September 2000 to study for a BA (Hons) in Media Production. After graduating she spent several years working in the hospitality industry as a restaurant shift manager and waiter trainer before joining the Lincolnshire Echo in 2006.

Her time at the paper included working on several key portfolios including health, local authority and defence. That experience and bank of contacts will now be used to help the agency’s directors Jez Ashberry and Kate Strawson grow the business.

Kate said: “Since we launched Shooting Star PR we have gone from strength to strength and it is with great pleasure that we welcome Cerri to our team. Our goal is to keep developing the business and take on further clients whilst continuing to provide the same high standard of service to our clients.

“Now that we have an extra team member to help with this, I am sure you will be hearing even more from us in the near future!”

Visit www.shootingstar-pr.co.uk for more on the agency.

Ends

Notes to Editors

  • Shooting Star PR was founded in 2006 by Kate Strawson and Jez Ashberry and became incorporated as a company limited by guarantee in 2007.
  • Based in Lincoln, Shooting Star PR works for public and private sector clients across a wide range of sectors including education, childcare, hospitality and tourism, property, construction, retail and manufacturing.
  • The company offers a full range of PR digital media and editorial services and is a Quality Assured supplier on the East Midlands Service Provider Register - www.embrokerage.com
  • CIPR PRide Award 2011 Finalist
  • CIPR PRide Awards 2010 Finalist

Kate Strawson
Shooting Star PR
01522 528540
kate@shootingstar-pr.co.uk
www.shootingstar-pr.co.uk
t: @shootingstarpr

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Cerri joined Shooting Star PR as an Account Manager after gaining experience as a reporter at the Lincolnshire Echo
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This new job is an exciting step in my career and one I am already getting my teeth into.
Cerri Delaney, Account Manager at Shooting Star PR