Pick up the Phone and Vote for Age UK Lincoln!
News release
7th November 2013
A Lincoln charity is in with a chance of winning £50,000 from The People’s Millions after it was selected to appear on ITV later this month.
Age UK Lincoln is urging its supporters to pick up the phone on Wednesday 27th November and vote for the charity, which aims to use the money to fund a new project for older people in the city.
Active 80 will create two local community hubs in the north and south of Lincoln – one at Ruckland Court on the Ermine Estate and the other at Eccleshare Court in Hartsholme.
Age UK Lincoln has recently taken over the running of these two day centres and its Active 80 project will bring communities together to help shape and deliver services to older people in the two venues.
The project has been selected for The Big Lottery’s People’s Millions public vote on ITV Calendar News on Wednesday 27th November 2013.
On the night Age UK Lincoln will go head to head with a disabled riding charity in Yorkshire.
“This project will improve the lives of older people in Lincoln and we’re really hoping to win the funding as it would make a massive difference to us,” said Georgina Garrett, Fundraising and Marketing Manager at Age UK Lincoln.
“It’s really important that all our friends and supporters pick up the phone and vote on 27th November.
“We will be informing people of the number to call at 9am on the day of the broadcast and people can vote all day from 9am until midnight.
“You can even vote for Age UK Lincoln up to ten times!”
Calls will cost 10p from a landline and standard network rates apply for mobile phones.
Age UK Lincoln wants to replicate the success of its Park Street Activity Centre by creating two community hubs where older people can choose and design what services they want.
Older residents will be encourage to get involved, using their skills to teach classes, share knowledge and expertise, volunteer at the centre and help improve community spirit.
“We want residents to see these hubs as places where they would like to spend time both now and when they get older,” said Georgina.
“We also want to encourage local schools, GP surgeries and businesses to get involved and support these two centres.”
Viewers will be asked to vote via telephone and the charity that gets the most votes will receive up to £50,000 to carry out its project.
The broadcast will take place on the same evening as Age UK Lincoln’s latest charity fashion show at the Priory Centre on Colegrave Street, Lincoln.
The show begins at 7pm and there will be TV screens available for people to watch the ITV broadcast before the start of the event.
People can support Active 80 by visiting The People's Millions website, clicking on Yorkshire South region and registering their support for the project: www.peoplesmillions.org.uk
There is also an Active 80 event page on Facebook:
www.facebook.com/events/428402577259869/?ref=22
Notes to editors:
• Age UK Lincoln is an independent charity which is part of the national Age UK network. Registered charity number 1078539.
• This year Age UK Lincoln celebrated its 55th anniversary in June 2013.
• Age UK Lincoln’s aim is to enable people to lead full and active lives and stay safe and independent within their homes.
• The activity centre on Park Street, Lincoln is free to attend for people over 50 and doesn’t require membership. It offers activities such as language or art classes, dancing, computer skills, friendship clubs and more.
• The activity centre also offers free information and advice on issues such as finance, benefits, housing options and personal budgets.
• More information can be found at www.ageuk.org.uk/lincoln/
• The People’s Millions is a partnership between Big Lottery Fund and ITV in which the public help decide which local community projects get up to £50,000 of lottery funding.
• ITV has run the competition every year since 2005 and has so far made a total of 523 awards worth over £27.8 million.
• This year The People’s Millions has £3.8 million to give out and it expects to award up to £50,000 to four projects in each of the 19 ITV regional news areas - 76 awards in total.
• For more information visit www.peoplesmillions.org.uk
Jez Ashberry
Shooting Star PR
01522 528540
jez@shootingstar-pr.co.uk
www.shootingstar-pr.co.uk
t: @jezashberry
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