Sierra Trading Post Customer Savings Approach $28 Million YTD
Cheyenne, Wyo. Feb. 8, 2012 – Sierra Trading Post, a top 100 Internet retailer, saved shoppers nearly $28 million off retail prices in January.
“Our buying team has recently returned from several industry trade shows, and we’re excited to showcase new brands, as well as many of the great brands we’ve offered for years,” says Gary Imig, president of Sierra Trading Post. “Of course, all of that new merchandise will be available at 35-70% off retail prices.”
To be the first to know when new items arrive from hot brands, Sierra Trading Post customers can sign up for MyUpdates email alerts. New products from great brands like Merrell, Saucony, Rossignol and prAna are being added every day. Customers also have the option to set-up alerts when new items in a specific product category become available, such as ski jackets or winter boots.
“Signing up for MyUpdates is quick and easy,” says T.J. Croissant, marketing manager for Sierra Trading Post. “Customers can sign up for as many or as few notifications as they would like, and easily edit their preferences or unsubscribe at any time.”
About Sierra Trading Post: Headquartered in Cheyenne, Wyo., Sierra Trading Post is a multichannel retailer known across the globe for offering “Great Deals. Great Brands.” Sierra Trading Post purchases overstocks, closeouts and 2nds from more than 2,000 brand names, and offers customers 35-70% savings every day. Founded in 1986, Sierra Trading Post has saved customers more than $3.5 billion off retail prices on outdoor gear, shoes, men’s clothing, women’s clothing, accessories and home furnishings. A top 100 Internet retailer in sales per Internet Retailer Magazine, Sierra Trading Post operates four outlet stores in Boise, Idaho; Reno, Nev.; Cheyenne and Cody, Wyo.; with customer service call centers in Cheyenne and Cody.
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