CHINA’S LARGEST SINGER GOES MOBILE WITH PAYNOVA:
Wei Wei counts on one billion downloads by 2008
As the first artist, Chinese national icon and official singer of the Olympic Games Wei Wei now launches a celebration album exclusively on the mobile. Swedish Paynova delivers the global payment service and Wei Wei is counting on one billion downloads until the appearance at the opening of the Olympics in 18 months. Paynova, which has a strong focus on China, was chosen because of the company’s fast, secure as well as operator- and bank-independent service enabling mobile payments with a credit card. Wei Wei’s new portals for the mobile and the internet will open at 13.00 CET on Valentine’s day, the 14 of February.
– Paynova offers us a solution with a payment service that we can’t get anywhere else. They also have a presence in China and a working solution for all major credit cards all over the world, said Björn Bertoft, CEO of Wei Wei Management International.
Superstar Wei Wei has sold over 200 million cd:s in China. At the 3GSM World Congress in Barcelona she launched her new album the Wei Wei 20X20 Celebration Collection Volume 1 only through the mobile on the site weiwei.mobi. Wei Wei lives in Stockholm and the celebration record consists of songs in Mandarin and English that have been remixed to dance music in Sweden, England and the US – with good test results in clubs in Stockholm and Beijing.
In parallel with the launch of the mobile site, sales of songs, ring tones, graphic themes, wallpapers, films and products will also start at Weiweimusic.com – to be assisted here too by Paynova.
– We are happy and proud that we can help Wei Wei fans buy her music in the mobile with credit cards anywhere, from east to west. We are here with a working, very cost-efficient and easy to use payment service when other big actors decide to start selling through the mobile, said Paynova Sales and Marketing Director Karl Alberts.
Paynova is used by companies such as SJ, CD WOW and Teknikmagasinet but also a growing amount of gaming- and community companies such as Mindark (Entropia Universe), King.com and Sulake (Habbo Hotell). Paynova’s mobile payment service has been developed with software company Adimo and is in use with the SAS web shop since last year.
Wei Wei’s portals will be launched on the addresses below on the 14th of February, 13.00 CET (Central European Time):
http://weiwei.mobi
http://weiweimusic.com
http://weiweiint.com
For more information, please contact:
Björn Bertoft, CEO, Wei Wei International Management
Mobile: +46 (0) 70 770 2008
Direct +46 (0)8 22 2008
E-mail: bertoft@weiweiint.com
Karl Alberts, Sales- and Marketing Director, Paynova
Mobile: +46 (0)703 35 53 26
Direct: +46 (0)8 517 100 21
E-mail: karl.alberts@paynova.com
About Paynova AB
Paynova offers an international, account-based payment service via the Internet. With Paynova E-retailers receive a payment guarantee with the support for eighteen payment options in 10 languages with 8 currencies in a security-certified interface (PCI). Consumers can open an E-account, a Paynova wallet, for free over the Internet to make purchases more secure and simple, as well as making transfers between family members, friends and acquaintances. For more information: www.paynova.com