Silica Team Tackle 5-Day Charity Cycling Marathon
“Pedal4Innovation” initiative will support UK universities and charities
Stevenage, UK, 17 April 2012 – Two cyclists from Silica are aiming to raise at least £30,000 for charity during a 5-day cycling marathon in May. The 750km event, which will take in leading universities, key suppliers and six of Silica’s UK offices en-route, will raise money for the Neuroblastoma Alliance and Alzheimer’s Research UK as well as providing support for the next generation of electronics engineers.
The driving forces behind the event are Laurence Dellicott, EMEA Director of Field Applications and Pete Carr, Area Technical Manager, who will cycle the full course. They will be joined along the route by colleagues, partners and suppliers. “Pete and I believe strongly in giving something back, and have personal experience of both of these charities. The Neuroblastoma Alliance aims to extend the lives of young children who are affected by ‘children’s cancer’, and also fund research into its treatment. Alzheimer’s Research provides much needed support and advice to families with members suffering from dementia. Both Pete and I have been personally affected by this debilitating condition and we are delighted to support their work through the event,” commented Laurence.
Pete continued, “The amazing generosity of colleagues and suppliers has made this event possible. Our training is on target and we are raring to get going. Anyone wishing to donate to these great causes can do so by visiting: www.pedal4innovation.silica.com
As well as raising much needed funds for their chosen charities the cycling team is aiming to provide support for the next generation of electronics engineers. Students from the universities across the UK are being invited to register for “Innovation Packs” containing development boards from Silica’s suppliers. The students will be given 12 weeks to develop innovative projects using the packs. A panel of judges made up of Silica’s suppliers will select three winning projects, each of whom will then receive £3000 towards their final year university fees.
Starting on May 21st in Bolton, day 1 will include stops at Manchester University, and NXP. Day 2 takes in universities in Stafford, Aston and Birmingham, followed on day 3 by Warwick University and Intel before stopping in Newbury. Day 4 kicks-off with a visit to Reading University, Microchip, ST and Renesas. The team will complete their marathon on May 25th travelling from Aylesbury to Freescale and the University of Hertfordshire before arriving at Silica’s UK HQ in Stevenage.
More information can be found on the Pedal4Innovation website at www.pedal4innovation.silica.com
Press Contact: Nicki Langley - Neesham Public Relations, Tel: 44 (0) 1622 210080, Email: nickil@neesham.co.uk
About Silica
Silica, an Avnet, Inc. (NYSE:AVT) company, is one of the leading semiconductor distributors in Europe. Silica accelerates its customers’ success by connecting 25 technology suppliers with a broad base of more than 15,000 customers and providing in-depth design support and cost-effective, value-added services and solutions. For more information, visit www.silica.com
Editorial Contact
SILICA (Avnet EMG GmbH)
Kerstin Kurth, Director Communications
Phone 49 (0)8121 777-340
kerstin.kurth@silica.com
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