Berwick Street Celebrates Record Store Day
The independent vinyl and record stores of Berwick Street Soho are joining forces on Saturday 20 April to celebrate Record Store Day.
Berwick Street has been a destination for vinyl record collectors since the 1980s when it became known as ‘The Golden Mile of Vinyl’. This corner of Soho is still home to central London’s largest concentration of thriving independent record shops; Reckless Records, Sister Ray and The Music and Video Exchange as well as Sounds of the Universe around the corner on Broadwick Street, Black Market Soho on D’Arblay Street and Phonica on Poland Street.
On Record Store Day music lovers will head to Berwick Street for exclusive vinyl and CD releases and to enjoy live music, bands and DJs performing throughout the area. Berwick Street will be showcasing a range of British music talent from 12-7pm including a special appearance from a cult rock band and a punk/folk singer-songwriter as well as an eclectic mix of solo artists, bands and DJs across all genres from reggae to electronica.
The shops, pubs and restaurants will also be getting into the spirit; expect DJs in store, music quizzes and in-store parties. The iconic Berwick Street market will be open as usual with flowers, fruit and vegetable traders as well as street food including Napoli style pizzas served by the Pizza Pilgrims from the back of a converted Piaggio van. For one day only the market will feature a music history experience from The Museum of Soho and a vinyl fair.
Berwick Street has a strong music heritage and many associations with the industry. It was the location for the cover shoot of the 1995 Oasis album ‘(What’s The Story) Morning Glory’ (as seen in the window of Reckless Records). Ian Brown cycled backwards down Berwick Street in the music video for F.E.A.R. and T-Rex front man Marc Bolan worked on his mum’s stall on Berwick Street market in the 1960s.*
Berwick Street is a vibrant urban community with a rich heritage in the heart of London’s Soho. Discover traditional London pubs, bespoke tailoring, textiles, vintage, food, fashion and of course independent record stores. Berwick Street is London for Londoners.
@berwickstlondon
For further information or images, contact Nicole Leggett or Harriet Cockill at Sister on 0207 287 9601 or email nicole.leggett@sisteris.com or harriet.cockill@sisteris.com
*Reference – The Museum of Soho
Interview Opportunities
Phil Barton, owner of Sister Ray and Charles Taylor, owner of Reckless Records are available for interviews.
Notes to Editors
Record Store Day was established in 2007 when over 700 independent stores in the USA came together to celebrate their unique culture. The UK followed suit and 2013 will see the sixth celebration of the UK's unique independent sector. This is the one day that independently owned record stores come together with artists to celebrate the art of music. Special vinyl and CD releases and various promotional products are made exclusively for the day.
For further information please contact Nicole Leggett at Sister on 44 (0) 207 287 9601 or email nicole.leggett@sisteris.com
Sister, a creative multi-platform communications agency that strategically integrates public relations with marketing, advertising, social media, digital design, web development and film production.
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