Regent Street welcomes Team GB and ParalympicsGB with a new display of the world famous Regent Street Christmas lights
On 13 November, Regent Street will continue its celebration of the London 2012 legacy as Team GB and ParalympicsGB switch on the world famous Regent Street Christmas lights. At the flick of the switch, a new design for 2012 will light the night sky, creating a delicate and dazzling array of lights which will evoke traditional Christmas nostalgia for the ultimate magical Christmas shopping experience. Decorated with gold holly and red berry garlands, celebratory tributes to the Olympic and Paralympic teams will hang from the sky, and interspersed along the street gold filigree plaques will tell the story of the twelve days of Christmas.
The evening will begin with a choral performance of the ’12 days of Christmas’ followed by stars from the West End show Matilda entertaining the crowds. Regent Street’s media partner Classic FM will then welcome on stage a host of world-class talent, with presenters John Suchet and Jamie Crick introducing the likes of Tine Ting Helseth and The Masques. The acts will then be followed by a stunning performance by renowned opera singer, Noah Stewart. The stars will be joined on stage by over 30 medal winning Olympic and Paralympic athletes in a spectacular finale to London 2012. The night will culminate with a spectacular pyrotechnic display.
Regent Street is one of the world’s premier shopping destinations and has continued to build on its reputation in 2012 with an array of new shops and restaurants joining the famous location. In September, the world’s largest Burberry, described as the most technologically advanced high fashion store in Britain, opened its doors, whilst around the corner restaurant Brasserie Zedel launched with its glamorous art deco interior. Sebago, Coach and Superdry have also recently opened flagship stores on this famous shopping and lifestyle thoroughfare. Regent Street shoppers are certainly benefitting from the steady influx of new brands, all of which reflect Regent Street’s core values of quality, heritage, style and success, creating one the most popular flagship shopping destinations in the world. Other stores on Regent Street include Apple, Ferrari, COS, Jaeger, Armani Exchange, Liberty, The Organic Pharmacy, Hoss Intropia, Desigual, Hobbs, Russell & Bromley, Zara Home, Mappin & Webb, Penhaligon’s and BOSE.
Regent Street is also the first destination in Europe to launch its very own Gift Card scheme to a prestigious shopping street and has recently launched an iPhone shopping app.
David Shaw, Head of the Regent Street Portfolio at The Crown Estate, said: “Regent Street’s Christmas lights switch-on this year will yet again signal the start of Christmas in the West End. With so many exciting brands joining Regent Street, it really is the perfect place to celebrate the Christmas season. We are proud to be able to celebrate the achievements of Team GB and ParalympicsGB in a culmination to an amazing year for London and the UK, and I’m proud that Regent Street can be at the heart of the celebrations”.
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NOTES TO EDITORS
REGENT STREET
The world class shopping destination of Regent Street was one of the first purpose built shopping streets in the world and today celebrates over 180 years of shopping.
Since 2002 The Crown Estate has been investing over £750 million to regenerate Regent Street, increasing its directly held retail trading space by 25%, in a strategy designed to attract some of the world’s leading retail brands. The Quadrant project at the south end of Regent Street is a mixed use scheme that has added more retail space. The Quadrant has improved a 1 million sq ft built area in the heart of the West End, creating a 44,000 sq ft public realm area; after Trafalgar Square, it represents the most significant addition to London’s public realm seen in the West End over the last 30 years. There are two main food quarters in Regent Street, Heddon Street and Swallow Street. For further information visit regentstreetonline.com.
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