Union flags Return on Regent Street to Celebrate the Queen’s Diamond Jubilee 2012
Regent Street, London W1 will bring back its breathtaking display of union flags to celebrate the Queen’s Diamond Jubilee from Monday 28 May – Friday 8 June.
The gigantic flags were hugely popular when first displayed to celebrate the Royal Wedding of William and Katherine in 2011. Popular with Londoners, UK and international visitors alike, the flags are a fitting and patriotic tribute to one of London’s most iconic shopping streets – and to British Culture – in celebration of the Queen’s Diamond Jubilee.
While London sleeps, the flags will be suspended from red, white and blue bunting and will hang from 22 crossings. Commencing at the BBC building, north of Oxford Circus, a sky of flags will lead down to Piccadilly Circus in the south. Each flag measures 4 x 2.5 metres in size and will create a striking backdrop to one of the world’s most famous historical shopping thoroughfares.
Annie Walker, Director of the Regent Street Association, says: “We are so delighted the flags are returning, especially when the world will focus on London during the Olympic year”.
Many of the shops and restaurants on Regent Street are preparing for a record number of visitors arriving into London’s West End in the lead up to the Olympics and for the Royal Diamond Jubilee celebrations.
Harold Tillman, Chairman of Jaeger says:
“Following The Crown Estate’s great success in celebrating last summer’s Royal Wedding celebrations, we are delighted that the flags are returning to London’s Mile of Style to commemorate The Queen’s Diamond Jubilee. The stunning display of flags will truly welcome visitors from around the world to the heart of London’s West End, and to one of the most historic and vibrant shopping destinations in the world.”
For further information please contact Lucia Ruz or Susie Howard
T: 44 (0)20 7287 9601
Email: lucia.ruz@sisteris.com or Email:susie.howard@sisteris.com
Sister, a creative multi-platform communications agency that strategically integrates public relations with marketing, advertising, social media, digital design, web development and film production.
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