The Shocking Truth Of The Psychological Effects Of Socks

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You may not know it, but the colour of your socks leaves a lasting effect on everybody you meet. At work, in public, in relationships - the crucial first impression left by an ill-advised sock purchase could affect your everyday life.

Sock subscription service Socked.co.uk has conducted new research that explains just what your socks say about you, and concludes that a considered choice of sock will put you streets ahead of the crowd.

Mark Hall, Gentleman Creation Officer at socked.co.uk, said: "Colours are used to help create your persona, your desired image; and wearing a particular colour of socks will influence the way others relate to you. Pick the right colour, and you're already winning. Pick the wrong colour, and you could just come across in the wrong way."

"Our research shows that the only colour a gentleman should wear on his feet is black. Don't take chances with the wrong coloured socks."

What do your socks say about you?

Black

Worn by: Gentlemen. Well-dressed villains

The classic black speaks authority, power, sophistication and mystery. Stylish and timeless, black socks remain the first and only choice for the gentleman around town.

White

Worn by: Eighties throwbacks. Commercial radio DJs

While white usually portrays innocence and purity, in a sock it is a mortal sin, especially when worn with open-toed sandals. White socks are also the tell-tale sign of the gym-goer too lazy to get changed after a work-out. Avoid white-sockers - they are up to no good.

Grey

Worn by: Bankers. Vicars

Neither black nor white, neither here nor there, grey socks portray a dull life built on compromise, boredom and poor laundry skills. You may put your trust a man in grey socks, but could live to regret it.

Red

Worn by: Would-be Casanovas. Politicians

Confrontational, emotionally intense, and quick to anger. Red cars are most the popular choice of stolen car, red socks are not.

Yellow

Worn by: Attention-seekers. The office joker

When he's not wearing his Homer Simpson socks, the joker thinks yellow socks are cool. The most difficult colour for the eye to take in, people in yellow socks get inadvertently kicked in the shins more than any social group.

Brown

Worn by: Gardeners. Librarians (male and female)

Good, solid and reliable people, brown betrays a serious down-to-earth personality that is quite happy to sit in the background like a wallflower. There is probably a brown-socker within ten feet of you now, and you haven't noticed.

Blue

Worn by: Traffic wardens. Doctors

Blue projects an image of success and security. High street store signs are often blue, as this tells the consumer they are a dynamic, growing brand. You can certainly trust a blue sock wearer with your life, but with the nagging doubt that they don't quite have the confidence to wear black.

Gold

Worn by: Lottery winners. Premier League footballers

Gold signifies success, achievement and extravagant triumph, yet is entirely impractical in everyday footwear. A sign of conspicuous consumption, no true gentleman – whatever his wealth – would flaunt his bank balance with so little class.

Day-Glo

Worn by: Cyclists, Nobody over the age of eleven

'See and be seen' we say, and we are all for cyclists wearing fluorescent colours as part of their everyday bike kit, providing they change into something less eye-catching the moment they reach their destination.

Odd socks

Worn by: People who dress in the dark. Derelicts, curs and ruffians

The odd sock wearer is an emotionally unstable, attention-seeking wastrel. The only cure for odd socks is to burn the lot and start from scratch with a socked.co.uk subscription

Notes for editors

Spokesperson (socksperson) is available for this story

For further information contact Mark Hall on 07841 779892, or mark@socked.co.uk

www.socked.co.uk is monthly black sock subscription service for discerning gentlemen.

Sirs (or their partners) can order in any colour they like as long as it is black. With a black sock subscription you will never have odd or inappropriately-coloured socks again.

Annual subscriptions start from just £19

Socked are working on the world's largest survey to find out what happens to missing socks.

Launched in August 2012, Socked Ltd is a UK company based in Leeds that aims to rid the world of odd socks and to make the world a better place.

Socked conducted research into a cure for man flu more information can be found at socked.co.uk/man-flu if one has survived man flu, then they are able to download a free man flu survivor certificate.

Socked is regarded as the number 1 gift for men who wish to become gentlemen.

Twitter.com/wearesocked

Facebook.com/socked

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White Socks - Worn by: Eighties throwbacks. Commercial radio DJs
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Grey Socks - Worn by: Bankers. Vicars
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Red Socks - Worn by: Would-be Casanovas. Politicians
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