SONY HOME THEATRE SOUND BAR SPEAKER JOINS 2013 HOME AUDIO LINEUP

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Sony HT-ST7 Sound Bar Speaker Delivers Superior Audio Experience for Both Movies and Music, With Unsurpassed Mobile Connectivity and Convenient Flexibility

TORONTO, Aug. 8, 2013 – Sony Canada today introduced the HT-ST7 sound bar speaker, a 7.1-channel sound bar and the company’s first-ever entry in the premium sound bar category. Available at Sony Stores and authorized retailers across Canada this month for $1,399, the new Sony HT-ST7 sound bar speaker is packed with a feature set that complements Sony’s signature superior sound quality.

“Consumers demand great sound quality without compromising simplicity for their home entertainment,” said Noritaka Sawamura, Senior Vice President, Consumer Marketing and Retail, Sony of Canada. “Unlike many other sound bars that focus on making the TV louder, we focus on great sound, delivering a dynamic stage and an immersive true 7.1 home theatre experience. The result is a high-performance sound bar great for movies and music that is easy to set up and use.”

Superior Sound

The sleek aluminum chassis of the Sony HT-ST7 sound bar speaker incorporates 9 independent speaker drivers and 7 discrete amplifiers. Using both Dolby TrueHD and DTS-HD Master Audio decoders for high-definition audio decoding, this system delivers the master quality sound experience with deep, clean bass from its high quality dual driver wireless subwoofer. Each component is meticulously designed to deliver the best audio reproduction possible, which results in great imaging with a wide sound stage, something traditionally found only in larger component based home theatres.

The HT-ST7 sound bar was engineered in collaboration with Academy Award-winning sound engineers at Sony Pictures Studios, and redefines “movie night at home” with magnetic fluid speakers producing clear dialogue, S-Master Digital Amplifiers presenting high-quality music enhancing expressive emotions, and S-Force Pro Front Surround to reproduce even the most subtle and faintest sound effects.

Mobile Connectivity

Sony’s HT-ST7 sound bar serves as a perfect solution for listening to music with any mobile device. With its built-in wireless Bluetooth connection (with support for AAC and AptX) users can simply connect any mobile phone or tablet through a single press of the “Bluetooth Sync” button. Additionally, the Sony HT-ST7 incorporates OneTouch NFC (Near Field Communication) technology, enabling an instant link to music simply by touching a compatible device to the sound bar.

Convenient Flexibility

With its easy quick-start guide, this speaker system is simple to assemble and install. The Sony HT-ST7 sound bar speaker uses advanced technologies like Audio Return Channel (ARC) and HDMI for convenient set up with just a single cable. Unlike other comparably priced models, the HT-ST7 sound bar includes a total of 7 inputs (3 HDMI, 3 digital audio and 1 analog), making it flexible enough to support a variety of AV components.

 

For more information on the Sony HT-ST7 sound bar speaker, please visit http://store.sony.ca .

 

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About Sony of Canada Ltd.

Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High Definition. Sony provides end-to-end solutions through products that include the market-leading Blu-ray Disc™ players, BRAVIA® televisions, Cyber-shot® digital cameras, Handycam® Camcorders, VAIO® computers, broadcast cameras, IPELA security cameras and video conferencing and many more products that deliver the true entertainment experience.

Sony is one of the most comprehensive entertainment companies in the world with a portfolio that includes electronics, music, movies, games and online businesses. With headquarters in Toronto, sales offices in Vancouver and Montreal and distribution centres in Coquitlam, British Columbia, and Whitby, Ontario, Sony Canada employees support a network of more than 500 authorized dealers and a number of Sony retail locations across Canada.

Sony Canada is devoted to the betterment of children, the environment, and the community. Through the Sony Canada Charitable Foundation (SCCF), Sony Canada aims to maximize its support of charitable and philanthropic organizations, including Make-A-Wish® Canada, the United Way of Canada and Earth Day Canada. 

 

Sony Canada contact:

Christina Stefanski

Public Relations Specialist

Sony of Canada Ltd.

416-718-5048

christina_stefanski@sony.ca

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Quick facts

According to NPD, Sound Bar Market Grew 68% in Dollars in 12 Months Ending June 2013, and the Trend Continues
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Canada today introduced the HT-ST7 sound bar speaker, a 7.1-channel sound bar and the company’s first-ever entry in the premium sound bar category
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Available at Sony Stores and authorized retailers across Canada this month for $1,399, the new Sony HT-ST7 sound bar speaker is packed with a feature set that complements Sony’s signature superior sound quality
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