New Additions to the BabyBjörn Miracle Family
Press release from BabyBjörn, 2011-07-11
BabyBjörn is continuing to develop its latest ergonomic wonder - the BabyBjorn Baby Carrier Miracle – with three new additions. As well as the original black and silver Miracle there is now:
- The Purple Miracle - a deep purple colour way for the fashionista mums out there who want to co-ordinate with the Autimn trends with the best baby carrier on the market.
- The Miracle mesh – this carrier combines three different light, soft mesh fabrics that reduce heat and moisture. Ideal for the summer months and keeping cool.
- The Organic Cotton Miracle - will be coming later in the year, made of certified organic fabrics for those mums looking for an ecological alternative.
All BabyBjörn Miracle carriers allow you to choose whether to take more weight on your hips, waist or shoulders. The BABYBJÖRN Baby Carrier Miracle not only has a generously padded and adjustable waist belt, but a comfortable back support and broad shoulder straps which allow for superior comfort and carrier ergonomics.
Carry your newborn child high up on your chest and facing you, close to the comforting sound of your voice and heartbeat. When carrying an older child, position the baby carrier lower down and on your hips to transfer weight away from your shoulders and onto your hips.
In addition, the Baby Carrier Miracle has been carefully designed in close collaboration with world-leading paediatricians and child orthopaedists. BabyBjörn has also considered children's more sensitive skin, as all the seams are on the outside in order not to chafe and the fabric is Öko-Tex certified.
For further information please contact Sara Milne or Nikki Fox
BabyBjörn Press Office at Clareville Communications
T: 020 7736 4022 E: nikkifox@clareville.co.uk
About BabyBjörn:
BabyBjörn AB is a Swedish family business with around 100 employees that develop, market and distribute innovative products for children from age 0-3, in 50 countries. The business, whose core values are safety, quality and design, was founded by Björn Jakobson in 1961. Find out more about the company, its products and the celebration of BabyBjörn’s 50th anniversary at www.babybjorn.com
