STELLA & DOT LAUNCHES AUTISM AWARENESS COLLECTION BENEFITING THE HOLLYROD FOUNDATION
San Francisco, CA (March 17, 2014) – Stella & Dot, a global social-selling fashion accessories brand, announces the launch of a capsule collection of signature accessories to support National Autism Awareness Month in April. For each piece purchased during the month of April, all net proceeds will benefit the HollyRod Foundation, an organization dedicated to providing compassionate care to those living with autism and their families. This is the second year in a row Stella & Dot has partnered with the HollyRod Foundation. The collection offers an assortment of accessories including a tote bag, a bracelet and more, all available for purchase on April 1, 2014.
“We are, once again, proud to partner with the HollyRod Foundation this April for Autism Awareness Month. This cause is near and dear to the hearts of so many members of the Stella & Dot community. Because we bring women together at our Trunk Shows, Stylists and customers who want to Host a Trunk Show in April during our Autism giving campaign, can take very a simple action to make a big impact. Not only will we help raise funds, but we also raise awareness,” said Jessica Herrin, Stella & Dot CEO and Founder.
“Last April, the funds generated from this collaboration helped to support various autism summer camps, social skills and adolescent prevocational programs around the country and in Canada,” said Holly Robinson Peete, HollyRod Foundation co-founder. “We were also able to grant more than 100 tablets to non-verbal children with autism giving them the "Gift of Voice". This year, the partnership will allow us to serve even more children and their families, as they navigate autism's day to day challenges.”
Stella & Dot Autism Awareness Collection:
- Visionary Bracelet ($39): Together we can shed a light on Autism. Brass chain encases sparkling CZ crystals all set on black leather.
- Boardwalk Clear Tote in Marine Blue/Orange Fishtails ($69): Splish splash! Joyful marine blue and blush fishtail print adds a fun pop to this transparent tote. Perfect to carry all of your beach and pool accessories or just as a fun casual bag. Add the Zippy Pouch Trio to organize your sunscreen, bathing suits and personals.
- Pouf in Marine Blue/Orange Fishtails ($24): The multi-tasking pouf organizes you in style. Use it for everything from cosmetics to tech cords. Glam it up, touch it up - you've got it in the bag.
- Zippy Pouch Trio in Marine Blue/Blush Multi ($24): A set of 3 joyful, refreshing patterns to fit all your needs. Use the larger pouch for bathing suits, the medium for sunscreen and the small for lip gloss and you're ready for the beach or pool! These pouches will surely add organization and pop to your bag. A great companion to the Boardwalk Tote.
To purchase a product from the collection, or for more information, please visit: http://www.stelladot.com/shop/en_us/autism-awareness
Media Contacts:
Katie Sann
Stella & Dot
ksann@stelladot.com
(646) 553-1219
About Stella & Dot
Stella & Dot is a boutique-style jewelry and accessories company reinventing the home-based business opportunity for the modern woman through its social shopping business platform. Stella & Dot offers its on-trend, celebrity-coveted product line exclusively through a growing network of trained independent consultants (Stylists) across North America, the United Kingdom, Germany and France. They earn sales commissions by selling at private in-home trunk shows and online with a best-in-class e-commerce site and social media tie-ins. For more information, visit www.stelladot.com.
About The Stella & Dot Foundation:
The Stella & Dot Foundation is dedicated to women and the causes that matter most to them through the sale of signature accessories. The Stella & Dot Foundation engages and inspires our community to affect positive change in lives of women and their families. The Foundation is committed to empowering women and children through economic and educational development, as well as raising awareness and funds for women’s cancer research. 100% of the net proceeds will go to our partners buildOn, Girls Inc. and the Noreen Fraser Foundation. In addition to our core charity partners, Stella & Dot also celebrates Autism Awareness Month in April. Through the sale of signature accessories, we have raised significant funds towards causes that are very close to the Stella & Dot community. The Stella & Dot Foundation engages and inspires our community to affect positive change in lives of women and their families.
About the HollyRod Foundation:
Inspired by a father and a son, HollyRod Foundation was formed in 1997 by actress, Holly Robinson Peete and her husband former NFL quarterback Rodney Peete. The HollyRod Foundation is dedicated to providing compassionate care to those living with autism and Parkinson’s disease. Efforts of the HollyRod Foundation are providing a better quality of life for individuals and their families.
