Stena Line appoints Diane Poole as Travel Commercial Manager – Irish Sea South

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Stena Line has appointed Diane Poole OBE as the new Travel Commercial Manager in Business Region Irish Sea South. In her new role, Diane will report to Ian Davies, Trade Director for the region.

Diane is one of Ireland’s most highly respected figures within the travel and tourism industry and has over 30 years’ experience across the Republic of Ireland, Northern Ireland and Great Britain.

She joined the company in 2011 as Head of PR & Communications having previously held the position of Passenger Director– DFDS before the company was acquired by Stena Line.

Since starting her career with Northern Ireland Railways, Diane has held a number of senior positions including Commercial Manager for all Irish Sea operations for SeaCat. When the company acquired the Isle of Man Steam Packet Company, Diane was given responsibility for the growth and development of all Irish Sea Commercial Operations and was involved in assisting with the growth and development of the Isle of Man tourism sector before being appointed General Manager of all Northern Ireland routes in 1998.

In addition, Diane has held a number of board positions in travel and tourism over the last two decades which included being appointed the first ever female president of Skal International, the largest association in the world of travel and tourism professionals. She was also the Chairman of The Causeway Coast and Glens for over 15 years – the organisation was responsible for promoting the Causeway Coast and Glens throughout the world.

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