Stewart Garden prepares for winter with exciting range of snow shovels
Stewart Garden, the gardening products division of UK manufacturer, Stewart, has launched a range of snow shovels.
After two consecutive harsh Arctic winters which brought Britain to a grinding standstill with snow levels which had not been seen since 1947, the impressive Stewart range is a timely reminder to consumers to be prepared. Already, some forecasters have predicted that Britain is just weeks away from being in the grip of temperatures as low as minus 20c, with snow beginning to fall from November.
New to the market are two separate ranges of durable Stewart Garden snow shovels; either long-handled or telescopic.
The long-handled shovels come with either a robust wooden or lightweight aluminium shaft, complete with a D Handle for comfort and grip. The recycled plastic blades are fitted with an aluminium blade edge, either 40m or 46cm in width, to give extra strength and durability.
The shovels are available with a suggested retail selling price (SRSP) of £12.99 for the 40cm shovel with a wooden blade and £14.99 for the 46cm model. The aluminium-handle 40cm shovel carries an SRSP of £14.99 and £16.99 for the 46cm shovel.
The telescopic shoves carry an aluminium shaft and they are a compact size which makes them easy to store in a car boot. The adaptable shovels are fitted with a D Handle, and a 28cm blade, carrying an SRSP of £16.99, which includes a free storage bag worth £1.99.
For two consecutive winters, Britain has experienced a prolonged deep freeze with roads blocked, as both pavements and paths became laden with heavy snow, while grit supplies ran out. Stewart Garden has brought to the market an extremely valuable and adaptable range of shovels which will be put to good use and which are a must for retailers to stock.
Full Stewart Garden shovels and SRSPs
Long-handled snow shovels:
40cm Snow Shovel (wooden handle) £12.99
46cm Snow Shovel (wooden handle) £14.99
40cm Snow Shovel (aluminium handle) £14.99
46cm Snow Shovel (aluminium handle) £16.99
Telescopic snow shovel:
Telescopic snow shovel with storage bag £16.99
The business has undergone a series of changes to its brand and corporate identity in the months since, including the creation of the Stewart Garden division complete with striking new packaging design. Features of the new packaging include the Grow With Us strapline, reinforcing Stewart Garden’s commitment to grow your own, and a subtle, yet unmissable red and blue, detailing underling Stewart’s position as a quality British manufacturer.
Stewart Garden’s commitment to the gardening sector is stronger than ever. Major investments are planned for new technology, new products and expanded merchandising and POS support for retailers.
For further information on Stewart Garden visit www.stewart-garden.co.uk.
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Sara Tye on 07786 176 617 or Emma De Maio on 07921 160 134
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Stewart - backgrounder
Formed in 1945, Stewart is the UK market leader in the manufacture and supply of technical plastic moulded products for the gardening, home and professional catering sectors. The company offers a large range of products in its portfolio ranging from garden planters and propagators, to food containers and specialist storage products. The company employs 75 people in Croydon and enjoyed a turnover in 2010 of £13 million.
In June 2011 ECI, the mid-market private equity specialist, invested £12 million in the company in a BIMBO (buy-in / management buyout) deal that valued the business at £17 million. A new management structure saw Richard Butler join as Group CEO. Butler has significant knowledge of the advanced technical plastics sector, having worked for leading manufacturers in the aerospace and automotive sector. Lee Mowle, the previous owner and CEO, became Managing Director of the gardening and catering divisions, retaining a substantial shareholding in the company.
In the months following the BIMBO, Stewart made a series of changes to its brand and corporate identity and established discrete divisions for the core sectors it serves.
Stewart Garden produces grow your own products, watering, pots, propagators and garden accessories. These are available in over 1000 outlets across the UK and Eire including major DIY outlets such as Homebase and Wilkinsons and garden centres across the UK such as Dobbies and Klondyke/Strikes, The Garden Centre Group and some 600 plus independent garden centres. Having achieved a dominant position in the domestic market by offering durable, lifestyle-driven value for money products. The company continues to invest heavily in new product development.
Stewart Garden plays a full and active role in the gardening and leisure industry through its membership of:
- GIMA – the Garden Industry Manufacturers Association
- Gardenex – the Federation of Garden and Leisure Manufacturers Limited, and
- HTA – the Horticultural Trades Association
Stewart won the House Beautiful Best Product Garden Category in 2005 and the Klondyke Dry Goods Supplier Award in 2010. The company was a GIMA Awards - POS Finalist in 2009, and Best of British Finalist in 2011. Its Heat and Grow Thermostatic Propagator was top in the Which? Gardening Best Buy test on windowsill propagators 2011.
Stewart Home provides food storage and homewares products. These comprise of the Refine, Essentials and Seal Fresh food and drink storage collections, offering hygienic storage in a wide range of colours and shapes.
Stewart Catering supplies the Gastronorm and Seal Fresh food storage ranges to the catering industry and specialist cook shops via wholesale and cash and carry outlets.
Other divisions recently established under the Stewart umbrella are:
Stewart Aerospace
Stewart Automotive
Stewart Medical
Each division of Stewart is BS ISO 9001-2000 accredited and operates from the company’s manufacturing, warehousing and distribution centre in Croydon, Surrey.
For more information visit www.stewartlimited.co.uk
For editorial enquiries, pictures, interviews and samples, contact Sara Tye on 07786 176 617 or email sara@redheadpr.co.uk.
