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UN Environment, UnSchool and thousands of individuals are amplifying calls to action for sustainable lifestyles globally, through the digital challenge “15 Ways in 15 Days.” The challenge outlines everyday lifestyle swaps that individuals can make to support the growing shift toward global sustainable living.

Press release 12 September 2019

UN Environment, a partner in The Sustainable Lifestyles and Education Programme (co-led by Stockholm Environment Institute), and the UnSchool of Disruptive Design developed the Anatomy of Action: a practical, evidence-based online resource, equipping individuals to act and create sustainable lifestyles, to help achieve the Sustainable Development Goals.

The #AnatomyOfAction is launched at UNESCO in Paris on 12th of September with keynote speakers, social media influencers and international experts, followed by the UNEP “15 Ways in 15 Days” Take Action Challenge, starting 15th of September and running until the 30th.

“September is a crucial month due to the Climate Change and SDG Summits, and world leaders will gather at UN Headquarters in New York to review progress and identify measures to accelerate the implementation of the 2030 Agenda for Sustainable Development. We can and should contribute by changing our lifestyles and asking our governments and companies to make sustainable living the default. The evidence-based actions give us the power to make the waves of change we – and the planet – need,” said Garrette Clark, Sustainable Lifestyles Programme Officer at UN Environment.

The latest data shows that there are five key lifestyle
areas of impact that anyone, anywhere can take to
make a positive impact.

Evidence shows that if enough people start to adopt the
changes outlined in the Anatomy of Action key lifestyle
areas of
food, stuff, move, money, and fun, then the
global momentum of collective action will help shift the
economy and address pressing social

and environmental issues.

Each of the five main themes have a finger and three
actions to remember the theme by. This is the Anatomy
of Action, a handy action set for everyday sustainable

These five areas of action form part of our everyday living needs and lifestyle choices that hold the potential – if enough people swap their actions – to support the global changes we need to achieve the Sustainable Development Goals.

“While government and business leaders certainly need to do much more to inspire and facilitate more sustainable lifestyles, this campaign reminds us that there is no reason to wait. Every individual has the power to act today. With this challenge we can discover surprisingly easy, cool and fun ways for saving our world,” said Bas de Leeuw, Managing Director of the World Resources Forum and Member of the Club of Rome.

The Take Action Challenge harnesses the communities of global influencers to activate engaged audiences for conscious choices. It works through global influencers: that way, it aims to get traction through social media and create a buzz to move the needle of public opinion and engage civil society in a global transformation towards sustainable living.

“This unique initiative offers a fun opportunity for people to showcase their own actions through social media, contribute to reach several of the SDGs and create a sustainable lifestyle in a fun and engaging way,” said Andrea Norgren, project leader of the Sustainable Lifestyles and Education Programme at Stockholm Environment Institute.  

UN Environment is a member of the One Planet Network and the Sustainable Lifestyles and Education Programme. The programme is co-led by Sweden, through Stockholm Environment Institute and Japan, through the Institute for Global Environmental Strategies.

More information

Read about the launch event at UNESCO

Watch videos and read about the Anatomy of Action

More on the High-Level Political Forum on Sustainable Development

Access graphics (Activatingactions)
#AnatomyOfAction #AllHandsOnDeck #GlobalGoals
@unschools @unenvironment @10YFP @SEIresearch

For interviews, please contact:

Garrette Clark, Sustainable Lifestyles Programme Officer, UN Environment @ClarkGarrette 

Ylva Rylander, Press Officer, Stockholm Environment Institute
+46 73 150 3384 @YlvaSEI

Andrea Norgren, Unit Head, Stockholm Environment Institute
+46 76 798 8661

The One Planet network brings together actors from all regions and all sectors to bring together expertise, resources, innovation and commitment towards a shift to more sustainable modes of production and consumption.

UN Environment is the leading global voice on the environment. It provides leadership and encourages partnership in caring for the environment by inspiring, informing, and enabling nations and peoples to improve their quality of life without compromising that of future generations. UN Environment works with governments, the private sector, civil society and with other UN entities and international organizations across the world. @unenvironment

UnSchool is a global experimental knowledge lab for creative rebels and change agents who want to activate their agency and help redesign the world so that it works better for all of us. @unschools

Stockholm Environment Institute is an international non-profit research and policy organization that tackles environment and development challenges. We connect science and decision-making to develop solutions for a sustainable future for all. Across our eight centres in Europe, Asia, Africa and the Americas, we engage with policy processes, development action and business practice throughout the world. @SEIresearch @SEIclimate




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