Stora Enso introduces recyclable and peelable board material for vacuum packaged fresh food

STORA ENSO OYJ PRESS RELEASE 26 April 2023 at 10.00 EEST

Trayforma BarrPeel by Stora Enso is a new, easy-peeling board material for vacuum skin packs enabling packaging fresh food on recyclable paperboard trays. Trayforma BarrPeel supports brand owners’ sustainability ambitions by reducing plastic to less than 10% of the tray.

Trayforma BarrPeel by Stora Enso is a sustainable barrier-coated paperboard material for pressed trays -- an ideal solution for vacuum packaging cold cuts, single portion meats, fish, and cheese. It consists of 90% renewable wood fibers, keeping plastic usage to a minimum and significantly reducing the packaging’s carbon footprint. Vacuum-sealed skin packaging extends the shelf life of fresh food, thus limiting environmental impact by preventing food waste.

The special surface of Trayforma BarrPeel material allows the overlaying polymer skin film to be easily peeled, providing packagers with an affordable solution that satisfies the increasing consumer demand for sustainable packaging materials.

“With Trayforma BarrPeel, we improve environmental performance on two levels: protecting food to provide a longer shelf life, and reducing the share of fossil-based materials,” says Jaana Keskitalo, Technical Account Manager, Trayforma & Barriers at Stora Enso. “We’re especially proud that we can achieve this while also providing a great user experience. This easily peelable tray material lets consumers enjoy their product with minimal effort.”

Already commercially available, this combination of sustainability performance and high functionality is resonating with manufacturers. Stora Enso will be showcasing Trayforma BarrPeel at Interpack, 4-10 May, Messe Düsseldorf, Hall 9, stand B20. Read more about Trayforma products here.

For further information, please contact:

Jaana Keskitalo
Technical Account Manager, Trayforma & Barriers
Tel. +358 40 536 2683

Part of the global bioeconomy, Stora Enso is a leading provider of renewable products in packaging, biomaterials, and wooden construction, and one of the largest private forest owners in the world. We believe that everything that is made from fossil-based materials today can be made from a tree tomorrow. Stora Enso has approximately 21,000 employees and our sales in 2022 were EUR 11.7 billion. Stora Enso shares are listed on Nasdaq Helsinki Oy (STEAV, STERV) and Nasdaq Stockholm AB (STE A, STE R). In addition, the shares are traded in the USA as ADRs (SEOAY). https://www.storaenso.com/en/investors

STORA ENSO OYJ

For further information, please contact:
Jaana Keskitalo
Technical Account Manager, Trayforma & Barriers
Tel. +358 40 536 2683