Novestra initiates strategic cooperation with Run Media, Inc

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NOVESTRA INITIATES STRATEGIC COOPERATION WITH RUN MEDIA, INC Novestra initiates strategic cooperation with Run Media, Inc., New York. Run Media's business plan is to create conditions for growth by supplying services that facilitate entrances in new markets. Currently, recent start-ups, acting within the network economy, as well as established companies within traditional industries, are among the company's clients. Run Media has offices in New York and Frankfurt and plans shortly to be represented in Tokyo. Run Media is still a relatively small knowledge company, but through the founders, J.J.Rosen and Tim Nilson, the company has access to thorough knowledge, with respect to business activities within the network economy. Novestra and Run Media have also signed a letter of intent, which gives Novestra, as a first external party, the possibility to invest in Run Media. Tomorrow, at a Novestra capital markets day in Stockholm, Run Media will present themselves and a few of the company's customers. Run Media will also present the business plan which enables them to convert remuneration into shares in many of the companies they work with. "This cooperation is a complement to our international network and will ease an international expansion for some of our portfolio companies, as well as the companies and projects within our company incubator, Evestra," says Novestra's CEO Theodor Dalenson. "To a larger extent than before, we will consider business opportunities outside of Scandinavia. In order to succeed, we must continue to build our international network, something which we will prioritise from now on," continues Theodor Dalenson. Novestra is one of the leading venture capital investment firms in the Nordic countries primarily with a focus on companies providing enabling services to the network economy. Novestra's portfolio of companies includes Bredbandsbolaget, Fanglobe.com, IQUITY Systems, Jupiter Communications, Mobilestop.com, NetSurvey, PowerNet and Qbranch. Novestras shares are traded on the OM Stockholm Exchange New Market. For more information regarding AB Novestra, please refer to www.novestra.com, and for further enquiries, please contact Mr Theodor Dalenson, CEO phone No. +46 8 545 017 50. ------------------------------------------------------------ Please visit http://www.bit.se for further information The following files are available for download: http://www.bit.se/bitonline/2000/04/26/20000426BIT01410/bit0001.doc http://www.bit.se/bitonline/2000/04/26/20000426BIT01410/bit0002.pdf