StudioGPU MachStudio Pro Adding Support for Pixar RenderMan Software

Open Architecture in Advanced Real-Time Non-Linear 3D Workflow and Rendering Software to Offer Seamless Path to Ray Tracing and More with Industry-Standard Rendering Solution

SIGGRAPH 2010 — Los Angeles, CA — July 26, 2010 — StudioGPU announced today its  MachStudio™ Pro non-linear real-time 3D workflow and rendering software will soon offer support for Pixar RenderMan®—the Academy Award®-winning industry standard rendering software in use by studios of all sizes worldwide to meet the most demanding 3D and animation visual effects rendering challenges. StudioGPU is working closely with Pixar to build a completely open path from MachStudio Pro to RenderMan, offering real-time high-quality render previews in MachStudio Pro that can be offlined wholly or in part to RenderMan for final rendering at the highest quality possible.

Visit StudioGPU in the AMD Booth (# 301) during SIGGRAPH 2010 at the Los Angeles Convention Center, July 27-29 to see the real-time non-linear workflow benefits of MachStudio Pro working with Pixar RenderMan on the latest ATI FireProTM 3D workstation graphics accelerators.

With a direct path to RenderMan, MachStudio Pro artists can easily choose between the software’s fast high-quality built-in GPU renderer to produce previews or view final results, or utilize the unsurpassed quality of the CPU-driven RenderMan renderer to create beauty shots and/or specific render passes.  Artists also have the flexibility to use the MachStudio Pro and the RenderMan render engines simultaneously, combining the different passes from the two robust render engines to create almost any desired look.

“We are pleased that StudioGPU has closely integrated RenderMan inside of MachStudio Pro,” said Chris Ford, RenderMan business director at Pixar Animation Studios. “The ability to preview renderings before the export of final shots to RenderMan helps streamline the creative process in a way that benefits everyone.”

All shaders shipped with MachStudio Pro will have RenderMan Shader Language (RSL) equivalents.  MachStudio Pro will also offer artists the ability to import, edit and create custom complied RSL shaders, parameters and attributes from directly within the application. By creating and importing custom RSL shaders, artists have the benefit of not only using their existing RSL shader libraries but also unlimited options for creating new shaders.

In the pipelines of the most creative visual effects studios around the world, including Weta Workshop, Zoic Studios and The Third Floor, MachStudio Pro is democratizing 3D workflow with award-winning non-linear real-time 3D workflow and advanced rendering technology. By offering support for RenderMan, MachStudio Pro continues to improve productivity options within the 3D pipeline, offering artists the tools and creative flexibility they desire at every step of the process.

MachStudio Pro is real-time non-linear 3D shot finaling and compositing software that harnesses the power of today’s massively parallel processing units in off-the-shelf professional graphics accelerators, changing the equation of time versus quality in the production pipeline. Frames that typically take hours to render can now be rendered in seconds and sub-seconds.

About MachStudio Pro

MachStudio Pro allows artists to easily create, manage and interact with complex lighting, caustics, cameras, shaders, materials, ambient occlusion, and color grading. Powered by a real-time rendering engine, MachStudio Pro software fits into the creative pipeline after all 3D models are produced to streamline lighting, cameras, materials, compositing and finishing capabilities.

Award-winning MachStudio Pro supports Microsoft Windows 7, Windows XP Professional and Windows Vista operating systems on most professional graphic accelerator cards. MachStudio Pro software is available in North America for $3,999 (USD) or bundled with the ATI FirePro V8800 3D workstation graphics accelerator card for $4,999 (USD). For pricing in other regions, visit www.studiogpu.com/buy/locator. Student, education and volume licensing is also available upon request. The integrated RenderMan functionality is expected to ship in the next 60 days.   RenderMan software is sold separately.  For more information about MachStudio Pro and to download the free full-featured MachStudio Pro 30 day trial software, visit the StudioGPU web site at www.studiogpu.com.

About StudioGPU

StudioGPU develops software and technology that frees digital artists from the creative shackles of time, money and resources. MachStudio Pro empowers artists and designers working in film, broadcast, game development, computer-assisted design (CAD), and pre- and post-production to create and manipulate fully rendered film-quality 3D design and animation in real-time.

**Image Available Upon Request**

Press Contact:
Kelly Dove
512-394-8789
kdove@kgkdpr.com

Pixar and RenderMan are registered trademarks of Pixar Animation Studios.

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