Will The Internet Kill Off The Real Estate Agent?
We’ve all gotten used buying stuff over the Internet. You can basically get all your Christmas shopping done without ever leaving the house if you wanted! Come to think of it, you can also buy your groceries online and have the store deliver directly to your house. Whether it’s cars, clothes, food or even finding a babysitter: no matter what the need, the Internet can provide. Therefore, is it fair to say that it’s only inevitable that the Internet Juggernaut will impact the real estate industry in a major way as well? Some people are saying that it already has.
We’ve all gotten used buying stuff over the Internet. You can basically get all your Christmas shopping done without ever leaving the house if you wanted! Come to think of it, you can also buy your groceries online and have the store deliver directly to your house. Whether it’s cars, clothes, food or even finding a babysitter: no matter what the need, the Internet can provide. Therefore, is it fair to say that it’s only inevitable that the Internet Juggernaut will impact the real estate industry in a major way as well? Some people are saying that it already has.
A recent survey showed that Canadians who are looking to buy homes spend an average of 11 months researching properties online before settling on one. Coupled with the blossoming popularity of the “For Sale By Owner” or FSBO models (Property Guys, for example), many consumers are choosing to use the power of the Internet to bypass the real estate agent route and go it alone. A growing number of buyers and sellers claim to have saved a significant amount of money by cutting the real estate agent out of the equation altogether. The consensus seems to be that a combination of the FSBO model along with the Internet is the way of the future while going to a real estate agent is just money down the drain.
But is that true? And if so, what does it mean for the friendly neighbourhood real estate agent? Only time will tell...
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