Spain- the first market for a unique safety product for the beach.
People on holiday often worry about how to keep their valuables safe on the beach or at the swimming pool. SunSecure has solved the problem with the guests valuables by launching a totally new product in Spain in spring 2010. SunLocker is a parasol base with a built-in safety box where guests can keep wallet, camera, mobile and sunglasses safe while taking a swim. The Swedish company SunSecure has developed its product SunLocker since 2008, and now the product is ready to be released. Already this summer beach guests in Spain will be able to rent SunLocker on the beach. The parasol base is filled with sand or water and is therefore difficult to move. SunLocker is produced in the extremely durable plastic Polycarbonate, almost impossible to break even with a sledge hammer. At the same time the parasol base serves as a coffee table, something you don´t often find on the beach. 77 % want increased security on the beach In a survey made in Greece in 2008 SunLocker was displayed to 1100 beach guests, who were asked the question “Would it make you feel more safe if you could lock up your valuables on the beach?”. 77 % answered that they would feel more safe if a solution like SunLocker was available. Good profit As well as solving a problem for beach guests SunLocker also gives the beach owner a chance to earn money on renting. -Today security is something that can be charged extra. With SunLocker the beach owner can raise the charge on sun beds and parasols. We calculate on a pay-off time of 3-4 months for SunLocker, says the managing director of the company, Mats Fredriksson. Spain will be the first market we concentrate on. We know there is a demand for the product from the beach guests, now we have to make the beach- and hotel owners understand that their guests will come back if they feel more secure. - There are mainly two things the beach guest worries about when the family is going to spend a day on the beach, first the weather and second whether he dares to bring the camera or not. We can solve one of the problems, says Mats Fredriksson. In Spain SunSecure is represented by Muebleonnet. SunLocker will be displayed on the fair TCV 2010 in Valencia on February 26-28. For more information please contact Courtesy Group Mallorca S.L Thomas Akerblom Office+34 871944454 Mobil +34 637898986 Or Mats Fredriksson CEO SunSecure AB Sweden Phone: 0046 703 47 68 00 Mail: mats@sunsecure.se http://www.sunsecure.se
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