VISITENGLAND – Growing Tourism Locally
Regardless of the typical British weather, the summer of 2012 has been amazing. The achievements of gold medal-winning athletes like Mo Farah and Jessica Ennis have made many of us proud to be British. And the overall success of the Games has given us a spring in our step that make us want to shout about what a fun, friendly and vibrant place this is to be. Now it’s time to put our money where our mouths are. VisitEngland, the national tourism board, wants us to dig our heels into British soil when we think about taking a holiday. Its new £41 million marketing campaign, Growing