What the Frack?
Who is winning the fracking battle?T-shirts bearing “What the Frack?” logos have not only become fashion items but are shaping public opinion about hydraulic fracturing (fracking). The protests from Pennsylvania ) to Poland are vocal, sophisticated, fast paced and appeal to anyone from young, hungry, campaign-aware urban students to staunchly conservative smallholders and, through the intelligent use of social media, the messages are crossing geographic, social, age, cultural and
