Product Portfolio Management leads to Enhanced Innovation and Profitability

- Aberdeen Group study identifies challenges in maximizing the value of product portfolios -

MALMÖ, Sweden and IRVINE, California – 4 October 2006 – Telelogic (Stockholm Exchange: TLOG), the leading provider of software solutions that align advanced systems and software development with business objectives, today announced that the greatest challenges companies face include properly valuing product opportunities and making objective portfolio decisions. That is the conclusion of an Aberdeen Group study entitled “The Product Portfolio Management Benchmark Report.” “Companies find that their greatest challenges are properly valuing product opportunities and making objective portfolio management decisions,” says the report's author, Jim Brown, Vice President and Service Director, Global Product Innovation and Engineering, Aberdeen Group. “Unfortunately, most companies are focusing exclusively on project execution as opposed to portfolio decision-making, despite having identified challenges in choosing and maximizing product portfolio value.” According to the Aberdeen Group study, the two primary reasons for product failure can be traced to unclear or continually changing product definitions, or a product which does not address market or customer needs. “The Aberdeen Group study highlights that the primary reasons for product failure can be addressed by effectively selecting and managing product requirements, with a particular focus on the value being delivered,” said Anders Lidbeck, President and CEO, Telelogic. “Telelogic offers the only solution for Product Portfolio Management that improves product value by starting at the beginning of the value chain to select the right requirements and products.” For a limited time, access the report at www.telelogic.com/AberdeenReport