NYC HOTEL CREATES PERFECT EXCUSE FOR THREE-DAY WEEKEND WITH SUNDAY SAVINGS: 50% OFF SUNDAY STAYS

The Benjamin Encourages Americans to Do More of What They Don’t Get Enough Of: Vacation & Sleep

New York, NY – April 30, 2013 – We are a third of the way through the year and chances are most people are already behind in using their vacation days. 

CNN Money reported that Americans gave up 226 million unused vacation days that equated to $34.3 billion worth of time.*  The Benjamin, a boutique hotel in New York City, is encouraging people to do more of what they don’t seem to get enough of: vacation & sleep (nearly two out of three Americans claim to not be getting enough shuteye+). Knowing that clocking out for a last-minute week off is probably not feasible, The Benjamin has created Sunday Savings, a perfect excuse for an extended weekend. Sunday Savings, featuring 50% off Sunday night stays with a two-night minimum, include:

• Accommodations in a spacious guestroom
• The National Sessions, live Sunday night jazz featuring NYC musicians from 6 pm to 10 pm in Iron Chef Geoffrey Zakarian’s grand café located in the hotel
• Complimentary consultation with the in-house Sleep Concierge, the first and only in the industry, upon request for sleep tips
• A choice of pillows from The Benjamin’s hallmark 12-choice Pillow Menu
• Help coming up with an excuse for why you need to take off on Monday (upon request for those who did not take off in advance)

The Benjamin is known for its innovative Sleep Program and amenities, and in addition to the Sleep Menu, Sleep Concierge and 12-choice pillow menu, the hotel sets the stage for a perfect night’s sleep with blackout drapes and The Benjamin Bed, a Serta® mattress created exclusively for the hotel (dressed in 500-thread count Egyptian cotton sheets, a down duvet, luxury Anichini bedding).

For reservations, visit www.TheBenjamin.com or call 1-888-4-BENJAMIN (1-888-423-6526) and mention booking code TPISUN. Offer is valid through June 30, 2013.  

# # #

The Benjamin, situated in the heart of midtown Manhattan at the corner of Lexington Avenue and 50th Street, helps leaders from around the globe make the most of every New York minute in an intimate, boutique-style setting. The four-star property features 209 terrace suites, suites & guestrooms, The National Bar & Dining Rooms by Iron Chef Geoffrey Zakarian, Federico Hair & Spa, a world-renowned Sleep Program, the industry’s first & only dedicated Sleep Concierge, Winks’ Kidzzz Club and a private guest lounge. The property affords quick access to Fifth Avenue’s high-end boutiques, Rockefeller Center, MoMA and Central Park.  The Benjamin is operated by Denihan, a nationally recognized, independent owner and operator of boutique hotels with more than 100 years in the hospitality and service industries.

* http://money.cnn.com/2011/11/30/pf/unused_vacation/index.htm

+http://www.fox19.com/story/19857757/blue-light-gadgets-taking-a-toll-on-our-sleep

Media Contact: Carla Caccavale Reynolds, CarlaCaccavalePR@gmail.com; 914-673-0729

Tags: