Let Bahlsen Take Baking Off Your Holiday To-Do List

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Bahlsen Holiday Varieties are available at you local grocer for a limited time only

(East Hanover, NJ – December 1, 2014) Holiday dessert tables are about to look and taste a whole lot sweeter.  Bahlsen, the largest family-owned cookie producer in the world, has a long-standing holiday tradition of providing cookie lovers the world over with unique, beautifully crafted confections that are anticipated annually and available for a limited time only.  The leading cookie brand from Germany, Bahlsen has just released its delicious holiday cookie varieties – including Pfeffernusse, Gingerbread Assortment and Holiday Assortment – newly available at a grocery store near you.

Coming from the country that introduced the world to the Christmas tree, Bahlsen takes Christmas cookies very seriously. Made from the best ingredients and with 125 years of experience, Bahlsen holiday cookies are a tradition in many homes around the world. Pfeffernusse, aromatic iced spice cookies, are so popular that December 23rd has been declared National Pfeffernusse Day. Bahlsen is adding a new twist to this beloved classic for 2014: the chocolate-covered Pfeffernusse. In addition to the Pfeffernusse varieties, Bahlsen offers two festive assortment packages: the Holiday Assortment (a tasty mixture that includes chocolate pretzels, snowmen, hearts and more) and the Gingerbread Assortment (featuring different shapes of soft gingerbread). Both assortments convey the look and feel of the holidays.

 “Between bake sales, cookie swaps, last minute gifts and impromptu guests, sometimes there just isn’t enough time for all of our holiday baking needs,” said Federico Meade, President, Bahlsen North America.  “We are proud to provide a quality product, at a great value and readily available on your errand route.  If it can’t be homemade, let it be baked by Bahlsen.”

Bahlsen cookies are the ideal choice for an easy dessert during the busy holiday season. Not only do the cookies taste delicious, they look just as beautiful as pricey bakery treats. Simply arrange assorted Bahlsen cookies on a platter and wrap festively for an attractive gift. Those in search of a better cookie experience have long turned to Bahlsen for the delectable tastes and fine textures that only come from the best ingredients and cookie craftsmanship. All Bahlsen cookies, holiday and everyday, are proud to be made with no preservatives or artificial colors and are non-GMO.

For more information, please visit www.bahlsen.us and be sure to “like” us on Facebook, www.facebook.com/bahlsenus.

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About Bahlsen North America

For 125 years, generations of the Bahlsen family have made European cookies enjoyed by generations of cookie lovers. Bahlsen’s origins lie in the entrepreneurial spirit of its founder, Hermann Bahlsen, who launched is business in 1889 in Hanover, Germany, where his descendants carry on the company today. Proud to be known as the largest family-run cookie producer in the world, the Bahlsens maintain the twin standards that their grandfather established: traditional quality and innovative improvements. Bahlsen North America, headquartered in East Hanover, New Jersey, ensures that the brand continues to develop products that satisfy the North American taste profile. To find out more about Bahlsen North America, visit www.Bahlsen.us and become a fan on Facebook at www.facebook.com/BahlsenUS.

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