THE STEVE HARVEY MORNING SHOW AND FORD MOTOR COMPANY KICK OFF A GRAND ADVENTURE WITH THE “ESCAPE TO THE 2012 FORD HOODIE AWARDS” CONTEST
Contest Runs June 5th – July 6th for VIP All-Inclusive Weekend at 10th Annual Ford Hoodie Awards Show Honoring the Best in Local Neighborhoods
ATLANTA, GA (June 6, 2012) – The Steve Harvey Morning Show and Ford Motor Company have teamed up to bring you a new life experience in Las Vegas with the “Escape to the 2012 Ford Hoodie Awards” video contest, kicking off June 5th. Hosted for the 10th year by the top radio host, best-selling author and entertainer behind Family Feud and Think Like A Man – Steve Harvey’s highly-anticipated awards show honoring the nation’s best community leaders, educators, neighborhood churches, and local businesses will be a blowout celebration, with the chance for lucky listeners to experience Las Vegas’ glittering entertainment and majestic attractions in this new contest. A once-in-a-lifetime grand prize adventure for a listener and three guests, the “Escape to the 2012 Ford Hoodie Awards” takes them to Las Vegas for a VIP All-Inclusive Weekend August 3-6th at the Ford Hoodie Awards, including luxurious pampering, entertainment, a Grand Canyon helicopter ride, and traveling the city in an all-new 2013 Ford Escape.
Launching the “Escape to the 2012 Ford Hoodie Awards” video contest, from June 5 – June 27th listeners can log onto www.SteveHarvey.com to submit their video on “Why they need to Escape to the 2012 Ford Hoodie Awards,” check out the new Ford Escape, and more. The Steve Harvey Morning Show and Ford Motor Company will judge all entries and post the Top 3 videos on www.SteveHarvey.com starting July 2nd, where listeners can vote for their favorite video from July 2 – July 5th. The video receiving the most votes will win the grand prize, and one lucky voter will receive a prize package for two to the 2012 Ford Hoodie Awards.
“We are extremely excited to once again be partnering with The Steve Harvey Morning Show on yet another exciting promotion tied to the Ford Hoodie Awards,” said Shawn Lollie, multicultural marketing manager, Ford Motor Company. “Last year we created the ‘Craziest Wedding Proposal Contest,’ where one lucky couple won a trip to Las Vegas to attend the Hoodie Awards and get married. This year, we are giving Steve Harvey Morning Show listeners the chance to tell us why they need to escape to the 2012 Ford Hoodie Awards with the hopes of winning a trip to this year’s show and spending a weekend about town in an all-new 2013 Ford Escape. We are giving folks a chance to get brand new for the weekend in the Ford Escape.”
Steve Harvey adds, “This is the 10thanniversary of the Hoodie Awards and we are doing it big with Ford and this once-in-a-lifetime fun adventure to experience the Hoodie Awards Weekend and great attractions of Las Vegas. The winner will be driving around Las Vegas in a new Ford Escape and taking a helicopter ride to the Grand Canyon, so make sure to get your videos and votes in.”
Created in 2001 by Steve Harvey and television/radio producer Rushion McDonald to give star treatment to everyday men and women who uplift their neighborhoods, this year’s 10thanniversary Ford Hoodie Awards show will be bigger than ever, which has become the crowning honor for urban communities. Voting for the 12 awards show categories will also kick off on The Steve Harvey Morning Show June 4 – June 19th, with voting open on www.SteveHarvey.com in one category per day.
Listen to The Steve Harvey Morning Show weekdays on your radio or online live 6 – 10 AM EST for updates, laughs, daily inspiration, and more, and log onto www.SteveHarvey.com – the central place to submit videos for the contest, vote, see a rundown of contest rules, award nominees, tickets, packages for the 2012 Ford Hoodie Awards, and more. The “Escape to the 2012 Ford Hoodie Awards” grand prize winner and voting prize winner will be unveiled on The Steve Harvey Morning Show on July 6th.
“Escape to the 2012 Ford Hoodie Awards” Contest:
Entry Period: June 5 – June 27, 2012
Voting Period: July 2 – July 5, 2012
Winner Announced: July 6, 2012
Grand Prize: Escape to the 2012 Ford Hoodie Awards VIP Trip for Four
- Round-Trip Airfare for Four (4) people from their hometown to Las Vegas
- 4 day/3 night accommodations in a Two (2) Bedroom Two-Story SKYLOFT Hotel Suite at MGM Grand
- Dinner for Four at “Tom Colicchio’s Craftsteak” at MGM Grand with Comedian Lavell Crawford
- Spa Treatment for Four at MGM Grand Spa & Health Club
- Four (4) Tickets to the State Farm Freedom Friday Party on August 3, starring Comedian Sheryl Underwood and live performances by Anthony Hamilton and Charlie Wilson
- Opportunity to walk the Ford Celebrity Blue Carpet prior to the Awards Show with Ford Multicultural Marketing Manager Shawn Lollie
- Four (4) Exclusive Front Row Recliner Lounge chairs to view the 10thAnnual Ford Hoodie Awards Show on August 4, hosted by Steve Harvey
- Helicopter Ride for Four to the Grand Canyon
- One VIP Beach Bungalow with catering for the Beach Party on August 5, with performances by Keith Sweat and Robin Thicke
- 2013 Ford Escape vehicle to drive around Las Vegas for the duration of the Hoodie Awards Weekend
Voting Prize: Trip for Two to the 2012 Ford Hoodie Awards
- Round-Trip Airfare for Two (2) people from listener’s hometown to Las Vegas
- 3 day/2 night hotel accommodations in Las Vegas
- Two (2) Tickets to the State Farm Freedom Friday Party on August 3, starring Comedian Sheryl Underwood and live performances by Anthony Hamilton and Charlie Wilson
- Two (2) Tickets to the 10thAnnual Ford Hoodie Awards Show on August 4, hosted by Steve Harvey
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For More Information:
W&W Public Relations, Inc.
Patti Webster / Patti@w-wpr.com
Jacinda Chen / Jacinda@w-wpr.com
732-469-5955
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