The Thule Group winner of the' Newsroom of the Year 2011 Award'

The Thule Group has won the Newsroom of the Year 2011 Award in the category Motor & Transport. The Thule Group today has newsrooms for the Swedish, British, German and North American markets.

MyNewsdesk holds an annual competition among its customers to reward the communicators who optimize the features and benefits of their newsrooms on MyNewsdesk and creates the most relevant exposure of their press information. MyNewsdesk is a platform for publishing news and it is used today by more than 25,000 companies.

We are an open and transparent company. We are also a company who want to have our say and want to be seen and heard in relation to news and happenings in our field of experience – like outdoor living, how to bring your gear with you when exploring adventures with the family – and we very much want to tell the stories about the Thule Adventure Team and other fantastic sponsorships we are engaged in. Our pressroom serves as a centre to make all this information public but also to optimize the material for search through Google or other browsers.

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