Thunderbird Student Takes Prize in 2013 Sony Electronics Marketing Case Competition
(Glendale, ARIZ) Nov. 25, 2013 – Thunderbird School of Global Management MBA Student Matthew Erley was part of a team that took second place in the fourth annual Sony Electronics Marketing Case Competition sponsored by Sony in partnership with the Rady School of Management at UC San Diego on Nov. 8-9. MBA students from universities across the United States were randomly assigned to teams and challenged to develop a compelling marketing strategy for a real-world Sony business case under strict time constraints. Erley and his teammates Oluseyi