Tipik creates unique exhibition space in the heart of the EU quarter
Tipik, a leading Brussels-based communication agency, enlivened Place du Luxembourg this week with a sleek glass exhibition space created for ICT company, Huawei.
The transparent structure housed Huawei’s Enriching Life through Communication – Innovating for a Wireless Future exhibition which was on show in the heart of Brussels’ EU quarter from 14th to 16th May. The exhibition content was created and designed by Tipik with aim of shining a spotlight on some of Huawei’s flagship wireless innovations. Through informative panels, interactive screens and life-size product examples, the glass-effect allowed visitors to explore Huawei’s innovation journey against the buzzing backdrop of “Place Lux”.
Furnished in white with splashes of Huawei’s signature red, and equipped with a bright and airy press room, a bar area, decking and an outdoor seating area, many intrigued passersby were tempted inside to take a wander around the exhibition. As well as designing, creating and installing the exhibition, the Tipik team was also responsible for organising a breakfast press conference to mark the launch, and an evening cocktail event for friends and partners of Huawei.