FITNESS CONNECTION BULKS UP BRAND IN CHARLOTTE ACQUIRING SEVEN SPORTS & FITNESS GYMS AND MERGING LOCAL MANAGEMENT
GROWING HEALTH CLUB PLANS TO CONTINUE EXPANSION IN COMING MONTHS
McLEAN, Va. (Dec. 5, 2012) – Titan Fitness, a recognized leader in health club management and development, is bringing the Fitness Connection brand to the Queen City through the recent purchase of seven Charlotte-based Sports & Fitness gyms.
The Charlotte transaction boosts the number of Fitness Connection (www.fitnessconnectionusa.com) locations nationwide to 25. There are now Fitness Connection locations in Charlotte and Raleigh, North Carolina; Houston and Dallas, Texas; and Reno, Nevada.
“We are beyond excited to be entering Charlotte – one of the most vibrant markets in the country – and adding to our growing presence in North Carolina,” said Titan Fitness Chief Development Officer Aaron Lieberman. “We believe Sports & Fitness is the premier health club chain in the Charlotte market and we plan to build on the terrific foundation put in place by (Sports & Fitness Founder) Evan Miller and his dedicated team.”
Miller, who will be staying on as a Regional President for Titan Fitness, said the conversion of his gyms would begin immediately with a seamless transition forecast for both staff and members.
The current Sports & Fitness management team will work with Titan to continue to deliver first-rate customer programming as well as expand the footprint already established in the market.
“I am proud of what we built with Sports & Fitness,” said Miller. “I also wanted our team to have expanded opportunities with an emerging national brand.”
Lieberman said members could look forward to seeing new programs and services being implemented at the Charlotte gyms in coming months. Members now have multi-gym access to all 25 Fitness Connection locations in North Carolina, Texas and Nevada. In addition, Fitness Connection members have access to thousands of gyms worldwide when they travel via the IHRSA Passport. IHRSA is the International Health, Racquet and Sportsclub Association that represents health clubs and the fitness industry.
About Titan Fitness
Located in McLean, Va., Titan Fitness is the parent company of Fitness Connection. Fitness Connection has locations in North Carolina, Texas and Nevada. With more than 70 years of direct fitness industry experience, Titan Fitness is a recognized leader in the fitness industry for its acquisition, development and management of health clubs. Backed by a $500 million private equity fund, Titan Fitness plans to develop and operate health clubs on a national basis under the Fitness Connection brand. Titan Fitness has been involved in the operation and acquisition of more than 90 health clubs. For more information, visit www.titanfitnessllc.com.
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