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Tobii Analysis Division Opens Beta Program for Tobii Track, New Cloud-based Research Solution That Takes Eye-tracking Studies Global

STOCKHOLM & WASHINGTON — Dec. 10, 2013 —The Analysis Division of Tobii Technology , the leader in eye-tracking solutions for scientific, usability and market research, today announced the opening of an exclusive beta program for its new web-based research solution, Tobii Track, that will run on Tobii Cloud — a new strategic cloud technology initiative by Tobii. Together, Tobii Track and Tobii Cloud will provide unprecedented flexibility and efficiency in conducting eye-tracking research in any environment and sharing data collaboratively around the world. Tobii is

Tobii Broadens Service Offering With Eye-Tracking Research Packages to Give Market Researchers New Agile CostEffective Tools to Gain Consumer Insights

WASHINGTON, Oct. 22, 2013 —The Analysis Division of Tobii Technology , the global leader in eye-tracking solutions for scientific, usability and market research, today announced the launch of Tobii Insight Research Packages  that will give a broad range of market research organizations and brand owners new options for easily implementing advanced eye tracking across seven of the most commonly used testing categories in a rapid, agile manner. The packages will initially be offered to the North America market. “Having served the market research

Eyes on the Next Generation: Tobii Introduces Academic Program to Help Universities Set Up Cost-Effective Eye-Tracking Labs

STOCKHOLM & WASHINGTON, June 13, 2013 —Tobii Technology , the global leader in eye tracking and gaze interaction, has launched a new Academic Program  to support university research labs and classrooms with eye-tracking technology and curriculum development. Program packages offer solutions for a wide variety of academic areas of study and combine analytical eye-tracking products with knowledge resources and training.“My decision to go with Tobii was based as much on the unparalleled support they provide as on the technology,” said Nicholas Hall,

Tobii Launches X2 Eye Trackers to Expand Applications and Insights for Research Community

STOCKHOLM & WASHINGTON, Jan. 30, 2013 —Tobii Technology , the global leader in eye tracking and gaze interaction, today announced the release of Tobii X2 Eye Trackers, a new line of highly portable and more affordable research products powered by the latest generation of Tobii’s award-winning eye-tracking technology that will dramatically expand insights and applications for scientific and commercial research of human behavior.“We are excited to deliver a major innovation for the international research community through a lightweight, portable, and more affordable

Tobii Launches New Studio 3.2 Offering Researchers Powerful Segment Analysis, Advanced Visualization of Eye-tracking Data

STOCKHOLM & WASHINGTON, Dec. 18, 2012 —Tobii Technology , the global leader in eye tracking and gaze interaction, today released Tobii Studio 3.2, a new version of its  innovative research analytics software that will give the world’s scientific and market research communities the most powerful tools available for segment-based analysis and visualization of eye-tracking data.“As partners of the world’s leading research organizations, we are committed to the continuing evolution and advancement of eye-tracking research,” said Tom Englund, president ofanalysis

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