Tokmanni Group’s Click Shoes shoe store chain expands its store network to Lappeenranta

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Tokmanni Group Corporation     29 August 2024 at 2:15 p.m.

The Click Shoes shoe store chain, which joined Tokmanni Group last year, will expand its store chain with a store opening in the IsoKristiina shopping centre in the heart of Lappeenranta city, Finland. The new Click Shoes store will replace a store of the Miny lifestyle brand, which is also part of Tokmanni Group. Miny store closed its doors for the last time earlier this month. The Click Shoes store opening is estimated to be celebrated at the end of October this year.

The Click Shoes shoe store chain will take over the store premises of approximately 225 square metres, located on the first floor of the IsoKristiina shopping centre.

In accordance with the Click Shoes concept, the new store will sell footwear from many international brands, such as Skechers, Rieker, Musse&Cloud, Bugatti, Tamaris, and Jana. The store will also have a wide range of products from 2Moons, the private label created by Click Shoes, as well as shoe care and maintenance products from Springyard.

The new store to be opened in the IsoKristiina shopping centre in Lappeenranta will be a welcome addition to Click Shoes’ store network, which already consists of more than 30 shoe stores, says Hanna Ahola, Managing Director at Click Shoes.

– We are very happy to be able to bring our footwear offering to South Karelia and Lappeenranta, a city with a population of around 70,000. The IsoKristiina shopping centre has a prime location in the Lappeenranta city centre, and the retail and service offerings are already versatile from the customer’s point of view. We believe that, for example, many of the customers of the Tokmanni store located in the same shopping centre will also visit us at Click Shoes, she says.

Next, Ahola and her team will start furnishing the new Click Shoes store for the grand opening. Click Shoes’ tasks also include, for example, recruiting of three or four service-oriented employees who are interested in selling footwear.

Tokmanni Group already has 31 Click Shoes stores and two Shoe House stores. In addition to the grand opening in Lappeenranta, Click Shoes will open a new store in the Forum Jyväskylä shopping centre in the heart of Jyväskylä this autumn. Shoes from the Click Shoes’ footwear assortment are also sold not only in Click Shoes’ own online store, but also in Tokmanni’s online store and in Click Shoes’ shop-in-shop departments in around 140 Tokmanni stores.

The Miny store that had been serving its customers in the store premises of the upcoming Click Shoes store was closed earlier this month. Currently, the closest Miny store to Lappeenranta is located in the Trio shopping centre in Lahti, and the closest Miny shop-in-shop department is located in the Tokmanni store in Katajaharju in Kouvola.

– From now on, we are investing heavily in our Miny shop-in-shop departments. This shop-in-shop concept already serves our customers in more than 40 Tokmanni stores and has already shown its strength at this stage, says Minna Wegelius, Head of Non-Food at Tokmanni.

– We are constantly developing Miny’s concept and product offering, and we are planning to open new Miny shop-in-shop departments. On the other hand, we also take into account such new store premises that could be suitable for our lifestyle brand, she adds.


Familiarise yourself with the most significant changes of the Tokmanni Group’s store network between 2016 and 2024, as well as changes that will be implemented in the near future and that have already been announced at ir.tokmanni.fi/en/investors/tokmanni-as-an-investment/new_stores.


TOKMANNI GROUP CORPORATION


For further information, please contact:


Hanna Ahola
Managing Director
Click Shoes

Tel. +358 40 700 0244
hanna.ahola(at)clickshoes.fi


Maarit Mikkonen
Head of IR and Communications
Tokmanni

Tel. +358 40 562 2282
maarit.mikkonen(at)tokmanni.fi



Click Shoes is a Finnish shoe store chain founded in 2001. As a result of acquisitions carried out in 2023, Click Shoes is now part of the Tokmanni Group.


Tokmanni Group Corporation is one of the leading variety discount retailers in the Nordics. More than 6,000 employees in Finland, Sweden and Denmark make customers’ everyday life and special occasions easier by offering a versatile and up-to-date assortment of nordic and international brand-name products and other high-quality products at prices that are always affordable. With more than 370 Tokmanni, Dollarstore, Big Dollar, Miny, Click Shoes and Shoe House stores and online stores, the Group is always close to its customers. In 2023, the Group's revenue was EUR 1,393 million and comparable EBIT amounted to EUR 99 million. The Tokmanni Group Corporation's shares are listed on Nasdaq Helsinki.