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Chargemaster announces new membership scheme with low-cost tariff and free loan of BMW i8 and Tesla models

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Chargemaster, the largest operator of electric vehicle charging points in the UK, has confirmed a new subscription scheme called POLAR Plus, which will also offer members the chance to borrow the latest luxury electric cars.

The expanding POLAR London and POLAR national network of over 4000 charging points will be available to any electric motorist for a monthly subscription of just £7.85 - similar to popular streaming services Netflix or Amazon Instant - and the first six months’ subscription is free.

Over 80% of the POLAR Plus charging points are free to use, with remaining points charged at the equivalent of 9p per unit of electricity* - typically less than the cost of charging at home. A pay-as-you-go instant access rate will also be available for non-members.

These new tariffs make a significant difference for EV drivers especially on rapid chargers where members can charge an electric car to 80% capacity in around 20mins in all POLAR rapid locations at a cost of about £2 when previously it would cost around £6.

A key feature of the membership scheme is the opportunity to borrow, for one week, a selection of the latest electric cars, with members accruing usage points. The POLAR Experience fleet includes the BMW i8 and Tesla Model S, as well as Nissan Leaf, Renault Zoe and the fun Renault Twizy.

Users receive 10 POLAR points each time they charge in a particular town or city across the country each month.  10 points enable you to use a Renault Twizy and 100 points results in driving a BMW i8.

As new models are launched, including the Tesla Model X SUV and vehicles from Audi and Mercedes, they will be available for members to sample shortly after their introduction in the UK.

David Martell, Chief Executive of Chargemaster, commented: “POLAR Plus is a hugely attractive position to the growing population of electric motorists across the country and in particular the heavy user. Electric vehicle usage has more than trebled over the last year and now is the time for there to be an expanding robust nationwide charging network. Not only will EV motorists gain access to a national network of serviceable, state of the art charging points but they will be able to sample all the latest in electric car technology.

“We find that once converted to ultra-low emission motoring, people tend not to return to high-emission pure internal combustion engine cars.”

Membership scheme follows recent expansion announcement

The announcement follows a multi-million pound investment commitment from the firm to install an additional 2000 plus new charging points across the country alongside its existing 4000 POLAR points, including 1000 new charging points in London. Charging points will be located at convenient destinations for EV drivers such as hotels, supermarkets, restaurants and sports facilities.

In addition, Chargemaster has offered to replace any faulty public charging points from other manufacturers at no cost to local authority hosts. This aims to resolve significant issues across the UK where old third-party charging points installed under the government-funded Plugged in Places scheme have been unserviceable for some time. 

Chargemaster has also recently completed an agreement to take over the Plugged in Midlands (PiM) network of 870 charging points. All publicly available PiM points will be added to the POLAR Plus network over the next few weeks. The firm has also committed to adding over 100 new charging points in the Midlands.

POLAR Plus membership will be available from August 10th and EV drivers can join on line at www.polarnetwork.com.

ENDS

* The new POLAR Plus subscription scheme has a usage rate of just 9p per kWh compared with a typical home electricity rate of approximately 11p per kWh.

Media contacts

Rachel Burgess: rburgess@torqueagencygroup.com or 020 7952 1070

About Chargemaster

Chargemaster Plc is the UK’s leading provider of electric vehicle charging infrastructure. Benefitting from over 25 years of experience working within the telematics and vehicle-orientated industry, Chargemaster provides a comprehensive, flexible and practical range of electric vehicle charging solutions. Its charging stations are specially developed to accommodate new technological advances and the growing demands of the electric vehicle industry.  Chargemaster works in partnership with leading energy providers, vehicle manufacturers, government agencies, management consultancies and property development and blue chip companies. Chargemaster is the largest UK supplier of public and workplace charging units in the UK and has supplied over 10,000 charge points across Europe. The company operates its own manufacturing facility at Luton Airport which is currently producing over 2,000 charging units a month and operates to ISO9001 quality standards.

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Quotes

Electric vehicle usage has more than trebled over the last year and now is the time for there to be an expanding robust nationwide charging network. Not only will EV motorists gain access to a national network of serviceable, state of the art charging points but they will be able to sample all the latest in electric car technology
David Martell, Chief Executive of Chargemaster