HERE introduces geofencing to make people and goods safe

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  • Geofencing helps ensuring people and assets to stay within a predefined boundary
  • Geofencing benefits businesses as well as consumers 

02.12.2015 London – HERE, a leader in mapping and location technology, has added geofencing to its HERE Platform for Business, helping businesses to better track, monitor and enhance the safety of goods and people. Geofencing allows users to define a geographic boundary or perimeter, which can then be used to set up alerts when something enters or leaves the specified area.

Using this new extension to the HERE Platform for Business, businesses and developers can add geofencing capabilities to their service-site applications, enabling a number of different use cases:

Logistics companies, for example, can use geofencing to set up alerts when their delivery trucks are within 15 minutes of the warehouse so that personnel can be ready and waiting to unload the goods. Taxi services can use geofencing to be alerted when there are less than five available cars within a high-demand pickup zone, like an airport or a stadium on game day, helping them redirect cars to where potential passengers are located.

“Geofencing is an important and versatile addition to our HERE Platform for Business” says Nick Kelter, Director Platform for Business at HERE. “What sets our solution apart from others is that it’s very scalable and fast, capable of tracking thousands of assets within a single application, making it up to the challenge of enterprise level use cases.”

The new Geofencing Extension works in combination with other services available in the HERE Platform for Business. For example, using its isoline routing service users can define the area that can be reached from a specific spot, such as the company’s distribution centre, within a particular time or distance. They can then use the resulting polygon in combination with the Geofencing Extension to set up trigger alerts.

The HERE Platform for Business is available on the HERE developer site, along with code examples and demo applications.

Torque Agency Group

Matt Sanger                                                  Rachel Burgess

msanger@torqueagencygroup.com              rburgess@torqueagencygroup.com

020 7952 1079                                    020 7952 1076

Alex Michaelides

amichaelides@torqueagencygroup.com

020 7952 1078

About HERE

HERE, a Nokia company, is a leader in navigation, mapping and location experiences. We build high-definition (HD) maps and combine them with cloud technology to enable rich, real-time location experiences in a broad range of connected devices - from smartphones and tablets to wearables and vehicles. To learn more about us, including our work in the areas of connected and autonomous driving, visit http://360.here.com.

HERE has been operating in the UK since 1994, employing more than 60 people in Edinburgh, Exeter, London, Manchester, Newry, Warwick and Watford. HERE vehicles cover around 65,000 miles in the UK each year, gathering data and images to keep its maps fresh. It also collects indoor maps for more than 2,200 UK venues, including 1,700 railway stations.

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