Show us your extra. skills at Automechanika

  • extra. giving away footballs and Ixos at Automechanika for those who display keepy-uppy skills
  • extra. scheme rewards independent garages purchasing Bosch products
  • Rewards range from Bosch power tools to iPads to home and leisure goods
  • Free Bosch OBD100 when newly registered garages send in just 50 barcodes

You will have the chance to show off your football skills at Automechanika this year as extra., a loyalty reward scheme for independent workshops buying Bosch automotive aftermarket products, will be giving away prizes for your fancy footwork.

On the stand, extra. will be giving away footballs to garages that sign up to the extra. scheme, while those who can show their keepy-uppy skills will be entered into a competition to find the best of the best. Five of the best will win an Ixo with 15 being given away through the course of the three days.

The extra. scheme offers garages the opportunity to collect points for purchasing selected Bosch products, a wide range of parts are covered by the scheme including wiper blades, lambda sensors, brake pads and discs, filters, ignition coils and fuel pumps.

“extra. is the perfect opportunity for Bosch to recognise its loyal workshop customers,” commented Mark Heard, Bosch Marketing Manager, UK and Ireland Automotive Aftermarket. “We’re excited to be at this year’s Automechanika and to see the skills you have to show off and we have some great prizes on offer. The loyalty scheme demonstrates how important keeping our customers happy is to us.”

Workshops can buy Bosch products from any source to collect points for a number of attractive high-value rewards covering technology, home and garden, toys and games, sports and leisure, as well as jewellery and beauty. Examples include Bosch power tools and home products such as irons and kettles, a Nikon camera, TaylorMade golf bag and Wii console.

Signing up for the scheme is effortless; after registering through an easy-to-use system online, workshop owners will receive a welcome pack, including a collection bag in which product bar codes can be collected and then returned in a freepost envelope to extra. to attain points.

On joining extra., newly registered users will receive a free Bosch OBD100 when they send in just 50 barcodes. Regular promotions, such as double points and seasonal bonuses, will help garages top up their points throughout the year.

Workshop owners can manage their extra. accounts through an intuitive website or for those in Ireland There is also a dedicated service centre, offering a free hotline or email contact for enquiries. 


Rebecca Dart – or 020 7952 1072

Harriet Stowe – or 0207 952 1071 

Matt Sanger – or 020 7952 1079

In the UK, Bosch has been present since 1898, when Robert Bosch opened the company’s first office outside Germany. Every one of the Bosch Group’s business sectors has a presence in the UK: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. Bosch operates in the UK as Robert Bosch Limited and employs around 5,300 associates across 41 sites. In 2014, Bosch generated revenues in the UK of 3.7 billion euros.

The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and development at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.”

The company was set up in Stuttgart in 1886 by Robert Bosch (1861-1942) as “Workshop for Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant up-front investments in the safeguarding of its future. Ninety-two percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH.

Additional information is available online at, @BoschUK,

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