Casper Seifert appointed new Chief Financial Officer of TradeDoubler

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Casper Seifert has been appointed new Chief Financial Officer (CFO) of TradeDoubler AB (publ), effective June 8, 2007. He will be a member of TradeDoubler's Group Management Board and will be responsible for the company's financial operations including investor relations.

Seifert's most recent appointment has been as CFO of Mekonomen AB (publ), which is a position he has held since 2006.  Earlier positions include COO and CFO of GEAB the Phone House AB followed by CFO of TRIO AB (publ).  Seifert holds a B.A. Hons. with a major in Finance & Accounting from Stockholm University.
 
"Through his previous CFO positions, Casper Seifert's experience on both a strategic and operational level will be extremely beneficial to TradeDoubler", says William Cooper, CEO TradeDoubler.
 
Seifert succeeds current CFO Owe Wedebrand who joined TradeDoubler in 2005. Owe Wedebrand will leave TradeDoubler to take up a position as CFO with another employer.

"Owe Wedebrand has been a valuable member of the management team. His experience, in particular through the IPO process, has been extremely valuable and I would like to thank him for his contribution to TradeDoubler's development," says William Cooper.
 
For further information, please contact:
 
William Cooper, CEO
+ 46 (8) 40 50 800
 
About TradeDoubler
TradeDoubler is a Pan-European digital marketing company offering a range of performance-based marketing solutions. TradeDoubler's products and services provide companies with the tools and expertise to drive results online whether they are looking to generate sales or drive brand awareness. Headquartered in Sweden, the company boasts a unique European reach with local offices in 15 countries across Europe and a presence in a further three countries. With a breadth of expertise across multiple industry sectors and a network of more than 118,000 website publishers TradeDoubler helps deliver online results for over 1,200 advertisers across Europe including a mix of local and international companies such as Apple Store, Dell, Telia Sonera, eBay and Kelkoo.  
Please visit www.tradedoubler.com for further information.
 

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